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    Is social media a threat to paid search?

    Is social media a threat to paid search?For a while now people have been speculating whether ‘social media’ sites, in particular Twitter, pose a threat to Google search as people increasingly choose to ask their network for help rather than search.

    I can see this happening in a small way but it is certainly nothing like a Google killer.

    However, based in part on our own experience, I have been wondering increasingly how social media could impact negatively on paid search spend, which might be some cause for concern at the search engines?

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    Posted 09 February 2010 12:23pm by Ashley Friedlein

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    Where do agencies go to outsource their work

    So it's a fact most agencies outsource work. Like the title, I am interested to know where these ...

    		 Anonymous about 7 hours ago

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    Reports

    Marketing Budgets 2010

    Marketing Budgets 2010

    The Marketing Budgets 2010 Report, produced in association with ExactTarget, covers effectiveness, measurement and allocation of budgets, and looks at differences between “traditional” and digital marketing investment. It also compares different online and offline channels individually, in terms of where companies are investing and the ability to measure ROI.

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