Ed Baxter

SEO Manager for the Sheffield based Internet Marketing Agency - Ignition Search

Is your site performing? Analytics can tell you

Getting converting traffic to your website is hard work, but once it gets onto your website do you really know what it's doing or how well it's converting?

A big part of any internet marketer's job should be reviewing a website's analytics to find those problem areas or those potential wins and then capitalising on them.

With the recent changes to Google and the fragile economy, now is a better time than ever to start making your current traffic work harder. So grab yourself a coffee and let's get started - this is going to be a long one!

How to rock your Google Analytics: five tricks to help you out

There is no doubt that running a site is tough, we need to work harder and smarter than our competition to keep ahead in the game.

Analytics gives us all the data we need to make our websites even better but it needs to be set up right first; here are some tips and tricks to help you on your way.