|Job Title||Head of Performance Marketing|
|Organisation||BTL Media Ltd|
|Member Since||23 Mar 2011|
|Areas of Expertise||Content Marketing and Strategy, Online Advertising, Social Media, Search Marketing - Organic/Natural (SEO), Search Marketing - Paid (PPC)|
With a decade of experience working in online marketing, I have extensive knowledge of the core aspects of digital strategy. I am responsible for organic search engine optimisation strategy both Internally and externally. My role comprises keyword research, on-page optimisation, content strategy, link analysis & building, domain name selection and integration with paid search campaigns on social media and in search.
My current project.
Eagle8 - Twitter
My Twitter Account
My Personal Blog
Keith Horwood - G+
My Google Plus Profile
Education and Qualifications
Hitwise Power User
BEng Internet Engineering (Hons)
Have been adwords qualified about 4 times...
Advanced Engineering GNVQ
Blog comments by Keith Horwood
- 33 examples of great meta descriptions for search, 18 Apr 2013
- What has the greater correlation with organic search rankings? Facebook Likes or Google +1s? , 24 Jul 2012