NamePhilippa Gamse
Job TitleAdjunct Professor
OrganisationHult International Business School
Member LevelSilver
Member Since4 Dec 2009
Areas of ExpertiseB2B Marketing, Social Media, Strategy and Planning, User Experience and Usability, Web Analytics
Contact Details
Email:
Telephone: 831-325-3307
Address: P.O. Box 1427, Capitola, CA 95010, United States

About Me

Endorsed by Guy Kawasaki, Vint Cerf, Jim Sterne, Anne Holland, Avinash Kaushik, Beth Kanter, and more than a dozen other authors and business executives, I'm the author of "42 Rules for a Web Presence That Wins" (just issued in a revised 2nd edition). 

Dr. Mark Albion, former professor at Harvard Business School, says: "Philippa has put together dozens of gems to help you get more from your web presence and think more deeply about your business, your customers and how to approach them. A must-read . . "

I've been working with Internet applications since 1991, when I was an "Internet evangelist" for a major national nonprofit organization. I started my own web strategy consulting and speaking practice in 1995.

Since then, I've critiqued over 5,000 websites in North America and Europe - and found that 95% of them were leaving money on the table - sometimes a lot of it - and their owners usually had no idea!  I'm talking about either lost revenue that you should be making, or in spending money to no effect. I can help - my clients report significant improvement in their levels of quality web traffic, visitor engagement, customer loyalty and qualified sales leads within 30 days of implementing my suggestions.

My Links

Websites That Win International

Free sampler: "42 Rules for a Web Presence That Wins"
Read five sections, the introduction and the table of contents from Philippa's book "42 Rules for a Web Presence That Wins".

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