|Company / Organisation Type||Agency / Consultancy (Strategy / Management Consultancy)|
|Areas of Expertise||E-commerce, Email Marketing, Mobile, Strategy and Planning, Conversion Rate Optimization|
|Industry Focus||Charities & Not-for-profit, Consumer Goods, Retail, Travel & Leisure|
Playhouse is a unique multi-channel retail consulting & digital agency.
We assist and advise retailers & brands on strategy, operations, technology and mentoring to optimise their online opportunity.
Our team is composed of retail experts who have driven multi-million dollar retail web projects across a broad range of dynamic sectors including consumers electronics, food & liquor, fashion, and general merchandise.
Our unique experience and background in bricks & mortar retailing on both agency and client side has enhanced our partners’ efficiencies in a number of key areas.
Strategy & Business Planning
• Integrating online into existing retail business
• Development of operational, technical, organisational and financial planning and mentoring client’s internal resources.
System Planning – RFI/RFP processes
• Planning ecommerce requirements for future implementation
eCommerce Build & Project Management
• Building, project managing and enhancing best in class ecommerce & other multi- channel solutions on leading platforms.
Operational & Strategy Performance
• Enhancing offer and experience via a segmented, bespoke , customer focused approach
• Focus on improvement in fulfilment and customer service
“Quick Wins” – Current Trading Improvements
• Identify & prioritise “quick wins” in customer experience, marketing, online offer, all with focus on improving performance
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