22 November 2011 15:59pm
I have found the "CRM 2.0 Report" in the Reports section here, but the site seems to be quite light on "how to" guides for Online Retention / Online CRM strategies...
Does anyone know of any reports here or elsewhere that might be worth a look at in this area?
Head of Social Media at Econsultancy
12 December 2011 15:55pm
Hi, you might also try our Internet Marketing Strategy Briefing: http://econsultancy.com/uk/reports/internet-marketing-strategy
And the Social Media Integration Report: http://econsultancy.com/uk/reports/social-media-integration
We also have an ECRM guide scheduled for early 2012 publication (February I believe) which should cover in more detail.
Afraid I haven't really come across much on the wider web in general, you might try http://onlinecrm.blogspot.com/ who list a few?
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