Troy Allen
Talking on:
In track:
At:
16:15 - 16:45
About Troy Allen
Troy Allenis the Marketing Director at Me-Ality, a free service which scans consumers and tells them their exact size in 150+ brands. Troy was a co-founder of interactive shop Conversation.
About How to Combine Facebook Ads and Content Strategy to Rapidly Grow your Fanbase
Buying likes is an expensive and ineffective way to grow your Facebook fans. Without great content that your audience will resonate with, Facebook will hide your posts from your audience, rendering your media spend useless. Find out how fashion tech startup Me-Ality used big data from InfiniGraph to target the interest graph and discover trending content that their audience is into.
