Please note: There is a newer version of this report available
Presentations from Econsultancy's FUNNEL event which took place on 1st November 2011, where over 500 of the UK's most senior marketing and sales strategists attended to hear from those leading the way in marketing automation, lead nurturing, demand generation, revenue performance & beyond.
Presentations from Econsultancy's Future of Digital Marketing event on 15th June 2011. Over 300 digital marketers attended to hear from those leading the way in the digital landscape on topics including the Rise of M-commerce, Online Video, Augmented Reality, Online Community Management and Web 3.0: The Rise of the Tablet and Application Era.
Infographic: The Mobile Ecosystem offers statistics, trends and stakeholder information about the rapidly evolving world of mobile in an easy to scan graphical interface. By skimming through this infographic, you'll get a snapshot of mobile app growth, mobile ad spending, and user behavior. Also included is a list of the top mobile producers in 2011, mobile search providers, mobile marketing agencies, mobile legal resources, as well as top tablets and smart phones. If you're looking for senior level buy-in for your mobile marketing ideas, this infographic can be the perfect leave behind.
Many Voices, One Message: Shaping Valuable Conversations in Fragmenting Channels explores the current state of online communications through the eyes of senior communications executives from around the world. Produced in association with Bite Communications, the report includes chapters on the collision between digital and traditional communications, new roles for communications teams, the prospects for automation and skill sets for communicators in the future-present.
The presentations from The Future of Digital Marketing event on 16th June 2010 in London, UK.
User experience can make or break a company online. In association with Global Reviews, Econsultancy has produced this specific customer experience benchmarking document which highlights the various best practices needed in the area of mobile and telecom selection tools. Although this document focuses on the telecoms sector, the processes and practices can be applied across a wide variety of industries.
E-commerce project management is complicated at the best of times, given the sheer number of potential challenges involved. This report will help you navigate the challenges, whether you work on the client-side or supply-side.