| Name | James Robertson |
|---|---|
| Job Title | Web Marketing Manager |
| Organisation | www.venuebirmingham.com |
| Member Since | 10 Nov 2005 |
| Areas of Expertise | B2B Marketing, Content Marketing and Strategy, Multichannel Marketing, Community Management, User Experience and Usability |
| Contact Details |
Telephone: 07970 678 133 |
About Me
Internet consultant; I make websites work - by researching what visitors want and then making sure they get it. Large scale website project management; managing programmers, designers, copywriters, and usability experts. I make sites achieve a high conversion rate; - and THEN I get them to number one in Google; what's the point og being number 1 and getting a million people to your site if no one ever buys? - or undertakes your call to action.
You do HAVE a call to action on your site? - you know what you want people to do after looking at it, don't you....? If you do not have a clearly expressed call to action and then design the entire site to entice people to undertake it then you've wasted your time.
In business, sites that do not deliver return on investment have got to be questioned; EVERY site I have created has delivered multiples of ROI.
My Links
James Robertson - online marketing expert
The blog of James Robertson - online marketing expert
venuebirmingham; wedding, conference, meeting and exhibition venue in Birmingham
Our new site; marketing our wedding, meting, conference and exhibition venues at the University of Birmingham Conference Park
Education and Qualifications
BSc in management: MSc in IT; had a website online since 1995; been at number 1 in Google for my chosen keywords since 2001
Blog comments by James Robertson
- Introducing the Modern Marketing Manifesto, 23 Apr 2013
- Good and bad design from PR agency websites, 17 Apr 2013
- 10 UX design principles that underpin the new Gov.uk site, 19 Oct 2012
- Video: What happened at Digital Cream Dubai 2012?, 15 May 2012
- Video: What happened at Digital Cream Dubai 2012?, 27 Feb 2012
- Twitter sets itself a 7bn user goal, 12 Dec 2011
- Website errors corrupt marketing efforts from within, 1 Dec 2011
- Facebook Pages deliver paltry CTRs: report, 17 Nov 2011
- Could malware kill QR codes?, 21 Oct 2011
- Who needs or wants usability?, 17 Oct 2011
Forum posts by James Robertson
- Recommendations for email signature management tools?, 18 Dec 2012
- Recommendations for email signature management tools?, 14 Dec 2012
- Recommendations for email signature management tools?, 14 Dec 2012
- Recommendations for email signature management tools?, 9 Feb 2012
- Recommendations for email signature management tools?, 8 Feb 2012
- Lend your website a professional look- here are the tips, 19 Nov 2008
- Looking for conversion rate specialists, 27 Oct 2008
- Looking for conversion rate specialists, 21 Oct 2008
- Anyone even HEARD of Certified Internet Web Professional?!, 13 Oct 2008
- Google Chrome - what do you think of Google's new browser?, 4 Sep 2008
