The Key Digital Trends for 2013 infographic looks at what marketers see as the most important trends in the next 12 months. The infographic sums up the key findings of the eighth Quarterly Digital Intelligence Briefing, produced in association with Adobe.
The Making Sense of Marketing Attribution infographic shows how companies are using marketing attribution, what the barriers to success are and the five steps companies need to take to master attribution. The data in the infographic is taken from the seventh Econsultancy / Adobe Quarterly Digital Intelligence Briefing.
The Managing & Measuring Social infographic shows what companies are using social for, how well they understand social ROI and what the barriers are to harnessing social data. The data in the infographic is taken from the sixth Econsultancy / Adobe Quarterly Digital Intelligence Briefing.
The Real-Time Bidding (RTB) Ecosystem infographic looks at the different types of companies across the RTB landscape, including demand-side platforms (DSPs), trading desks, supply-side platforms (SSPs), data partners, and ad verification / brand protection platforms.
Ther ROI of Personalisation infographic shows how companies are personalising the web experience and how they are measuring ROI. The data in the infographic is taken from the fifth Econsultancy / Adobe Quarterly Intelligence Briefing.
This infographic highlights the key statistics relating to the EU 'cookie law'. Two of Econsultancy's studies are included, which reveal what consumers and marketers think about cookies / the new law.
The EU e-Privacy Directive requires all UK website owners to amend their website by 26 May. Website owners have been mandated by Europe, and the ICO in the UK, to provide better guidance to visitors about how cookies are used.
The infographic includes stats and tips from Econsultancy's best practice guide 'EU Cookie Law: A Guide To Compliance'.
Infographic: The Mobile Ecosystem offers statistics, trends and stakeholder information about the rapidly evolving world of mobile in an easy to scan graphical interface. By skimming through this infographic, you'll get a snapshot of mobile app growth, mobile ad spending, and user behavior. Also included is a list of the top mobile producers in 2011, mobile search providers, mobile marketing agencies, mobile legal resources, as well as top tablets and smart phones. If you're looking for senior level buy-in for your mobile marketing ideas, this infographic can be the perfect leave behind.
The State of Social Gaming infographic looks at the different types of companies across the social gaming landscape, including game developers, gaming analytics specialists, virtual currency and payment providers, and in-game advertisers, plus much more.