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  &lt;p&gt;
    &lt;strong&gt;AOL-owned &lt;a href="http://www.beta.netscape.com/"&gt;Netscape&lt;/a&gt;&lt;/strong&gt;
    &lt;strong&gt;&#160;&lt;/strong&gt;includes videos, as well as news stories, and categories include News, Technology, Music, Autos and Celebrities. &lt;/p&gt;
  &lt;p&gt;As well as reader-submitted stories it also uses&lt;strong&gt; in-house editors&lt;/strong&gt; to compile news. These 'top' stories feature at the top of the page, housed in a rather charming AJAX mini-browser.&lt;/p&gt;
  &lt;p&gt;The Netscape&#160;launch was stage managed by &lt;strong&gt;Jason 'Mad Dog' Calacanis&lt;/strong&gt;, who recently sold his Weblogs Inc blog network to AOL for lotsadosh.&lt;/p&gt;
  &lt;p&gt;
    &lt;a href="http://www.techcrunch.com/2006/06/14/aol-netscape-launches-massive-digg-like-site/"&gt;Michael Arrington reckons this is a Digg killer&lt;/a&gt; and says &lt;strong&gt;it isn't a clone&lt;/strong&gt;, largely because of the editor-selected stories. I'm not so sure... it seems like a very smart move by AOL/Calacanis. &lt;/p&gt;
  &lt;p&gt;But who knows what Kevin Rose has in store for us with Digg 2.0?&lt;/p&gt;
  &lt;p&gt;
    &lt;a href="/blog/012-digg-com-to-broaden-scope-redesign-in-the-works"&gt;Digg is currently undergoing the redesign treatment&lt;/a&gt; and plans to broaden its reach to include more populist subject matter. Despite some reservations about&#160;the current voting system we think Digg could be a contender, it could go all the way.&lt;/p&gt;
  &lt;p&gt;Will Netscape steal the social media crown? With heavyweight financial support behind it we can expect big things, though AOL is a brand in decline and for me it remains synonymous with a poor online user experience. Presumably there's no chance of Netscape becoming a &lt;strong&gt;walled garden &lt;/strong&gt;though.&lt;/p&gt;
  &lt;p&gt;
    &lt;em&gt;Digg suitors should act now...&lt;/em&gt;
  &lt;/p&gt;
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    &lt;Emphasis&gt;AOL-owned &lt;Link URL="http://www.beta.netscape.com/" Window="New"&gt;Netscape&lt;/Link&gt;&lt;/Emphasis&gt;
    &lt;Emphasis&gt;&#160;&lt;/Emphasis&gt;includes videos, as well as news stories, and categories include News, Technology, Music, Autos and Celebrities. &lt;/Paragraph&gt;
  &lt;Paragraph&gt;As well as reader-submitted stories it also uses&lt;Emphasis&gt; in-house editors&lt;/Emphasis&gt; to compile news. These 'top' stories feature at the top of the page, housed in a rather charming AJAX mini-browser.&lt;/Paragraph&gt;
  &lt;Paragraph&gt;The Netscape&#160;launch was stage managed by &lt;Emphasis&gt;Jason 'Mad Dog' Calacanis&lt;/Emphasis&gt;, who recently sold his Weblogs Inc blog network to AOL for lotsadosh.&lt;/Paragraph&gt;
  &lt;Paragraph&gt;
    &lt;Link URL="http://www.techcrunch.com/2006/06/14/aol-netscape-launches-massive-digg-like-site/" Window="New"&gt;Michael Arrington reckons this is a Digg killer&lt;/Link&gt; and says &lt;Emphasis&gt;it isn't a clone&lt;/Emphasis&gt;, largely because of the editor-selected stories. I'm not so sure... it seems like a very smart move by AOL/Calacanis. &lt;/Paragraph&gt;
  &lt;Paragraph&gt;But who knows what Kevin Rose has in store for us with Digg 2.0?&lt;/Paragraph&gt;
  &lt;Paragraph&gt;
    &lt;Link URL="/blog/012-digg-com-to-broaden-scope-redesign-in-the-works" Window="New"&gt;Digg is currently undergoing the redesign treatment&lt;/Link&gt; and plans to broaden its reach to include more populist subject matter. Despite some reservations about&#160;the current voting system we think Digg could be a contender, it could go all the way.&lt;/Paragraph&gt;
  &lt;Paragraph&gt;Will Netscape steal the social media crown? With heavyweight financial support behind it we can expect big things, though AOL is a brand in decline and for me it remains synonymous with a poor online user experience. Presumably there's no chance of Netscape becoming a &lt;Emphasis&gt;walled garden &lt;/Emphasis&gt;though.&lt;/Paragraph&gt;
  &lt;Paragraph&gt;
    &lt;Quote&gt;Digg suitors should act now...&lt;/Quote&gt;
  &lt;/Paragraph&gt;
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  <created-at type="datetime">2006-06-15T16:28:00+01:00</created-at>
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  &lt;p&gt;
    &lt;strong&gt;Netscape is back, only this time it looks a lot like Digg.com, the social news aggregator that allows readers to submit and vote on news stories. The more votes, the more likely a story appears at the top of the list.&lt;/strong&gt;
  &lt;/p&gt;
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    &lt;Emphasis&gt;Netscape is back, only this time it looks a lot like Digg.com, the social news aggregator that allows readers to submit and vote on news stories. The more votes, the more likely a story appears at the top of the list.&lt;/Emphasis&gt;
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  <learn-more-formatted>&lt;p&gt;For background on online PR and social media more generally, It's worth reading our (free to registered users) &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/online-pr-and-social-media-trends-briefing"&gt;Social Media Trends Briefing&lt;/a&gt;&lt;/strong&gt; (June 2009). Econsultancy has also published &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/social-media-and-online-pr-digital-marketing-template-files"&gt;Social Media and Online PR Template Files&lt;/a&gt;&lt;/strong&gt;, which you can adapt and use for your own projects. For innovation in this space, download our &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/innovation-report"&gt;Innovation Report&lt;/a&gt;&lt;/strong&gt;.&lt;/p&gt;</learn-more-formatted>
  <learn-more-unformatted>&lt;p&gt;For background on online PR and social media more generally, It's worth reading our (free to registered users) &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/online-pr-and-social-media-trends-briefing"&gt;Social Media Trends Briefing&lt;/a&gt;&lt;/strong&gt; (June 2009). Econsultancy has also published &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/social-media-and-online-pr-digital-marketing-template-files"&gt;Social Media and Online PR Template Files&lt;/a&gt;&lt;/strong&gt;, which you can adapt and use for your own projects. For innovation in this space, download our &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/innovation-report"&gt;Innovation Report&lt;/a&gt;&lt;/strong&gt;.&lt;/p&gt;</learn-more-unformatted>
  <legacy-article-id type="integer">361248</legacy-article-id>
  <name>Netscape is reborn, now resembles Digg</name>
  <private type="boolean">false</private>
  <published-at type="datetime">2006-06-15T16:28:00+01:00</published-at>
  <slug>netscape-is-reborn-now-resembles-digg</slug>
  <tweetbacks-updated-at type="datetime">2009-04-29T11:29:03+01:00</tweetbacks-updated-at>
  <unpublished-at type="datetime" nil="true"></unpublished-at>
  <updated-at type="datetime">2009-10-13T08:29:16+01:00</updated-at>
  <views-count type="integer">359</views-count>
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