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<p>
<strong>
</strong>
</p>
<p>
<strong>
</strong>
</p>
<p>
<strong>Top ten ranking factors:</strong>
</p>
<ol>
<li>Keyword use in title tag - 4.9 </li>
<li>Global link popularity of site - 4.5 </li>
<li>Anchor text of inbound link – 4.4 </li>
<li>Link popularity within the site's internal link structure - </li>
<li>Age of site - 4 </li>
<li>Topical relevance of inbound link to site – 4.1 </li>
<li>Link popularity of site in topical community – 3.9 </li>
<li>Keyword use in body text – 3.7 </li>
<li>Global link popularity of linking site – 3.6 </li>
<li>Rate of new inbound links to site – 3.6 </li>
</ol>
<p>
<strong>Top five negative ranking factors:</strong>
</p>
<ol>
<li>Server is often inaccessible to bots – 3.8 </li>
<li>Content very similar or duplicate of existing content in the index – 3.6 </li>
<li>External links to low quality/spam sites – 3.5 </li>
<li>Participation in link schemes or actively selling links – 3.4 </li>
<li>Duplicate title/meta tags on many pages – 3.3 </li>
</ol>
<p>
<strong>Further Reading</strong>
<br />
<a href="http://econsultancy.com/reports/search-engine-optimization-seo-best-practice-guide-2007">Search Engine Optimization Best Practice Guide (subscriber access)</a>
<br />
<a href="http://econsultancy.com/reports/seo-roundtable-briefing-april-2006">SEO Roundtable Briefing - March 2007 (free to registered users)</a>
</p>
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<Paragraph>
<Emphasis>Top ten ranking factors:</Emphasis>
</Paragraph>
<List Type="Numeric">
<ListItem>Keyword use in title tag - 4.9 </ListItem>
<ListItem>Global link popularity of site - 4.5 </ListItem>
<ListItem>Anchor text of inbound link – 4.4 </ListItem>
<ListItem>Link popularity within the site's internal link structure - </ListItem>
<ListItem>Age of site - 4 </ListItem>
<ListItem>Topical relevance of inbound link to site – 4.1 </ListItem>
<ListItem>Link popularity of site in topical community – 3.9 </ListItem>
<ListItem>Keyword use in body text – 3.7 </ListItem>
<ListItem>Global link popularity of linking site – 3.6 </ListItem>
<ListItem>Rate of new inbound links to site – 3.6 </ListItem>
</List>
<Paragraph>
<Emphasis>Top five negative ranking factors:</Emphasis>
</Paragraph>
<List Type="Numeric">
<ListItem>Server is often inaccessible to bots – 3.8 </ListItem>
<ListItem>Content very similar or duplicate of existing content in the index – 3.6 </ListItem>
<ListItem>External links to low quality/spam sites – 3.5 </ListItem>
<ListItem>Participation in link schemes or actively selling links – 3.4 </ListItem>
<ListItem>Duplicate title/meta tags on many pages – 3.3 </ListItem>
</List>
<Paragraph>
<Emphasis>Further Reading</Emphasis>
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<Link URL="http://econsultancy.com/reports/search-engine-optimization-seo-best-practice-guide-2007" Window="New">Search Engine Optimization Best Practice Guide (subscriber access)</Link>
<LineBreak />
<Link URL="http://econsultancy.com/reports/seo-roundtable-briefing-april-2006" Window="New">SEO Roundtable Briefing - March 2007 (free to registered users)</Link>
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2007-04-04T15:42:00+01:00
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<p>
<strong>Rand Fishkin and the SEOmoz team have been busy working on this year's Search Engine Ranking Factors survey, which lists the most important factors which influence your site's SEO. </strong>
</p>
<p>As with the previous survey, SEOmoz canvassed the opinions of 32 experts in the field of SEO to weigh up the relative importance of the <a href="http://www.seomoz.org/article/search-ranking-factors?comments=1#cat1">various ranking factors</a>.</p>
<p>It is a superb study that merits further investigation. After the jump we'll list some of the key ranking factors, but it is well worth a trip to <a href="http://www.seomoz.org">SEOmoz.org</a> for the full set of results... </p>
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<Emphasis>Rand Fishkin and the SEOmoz team have been busy working on this year's Search Engine Ranking Factors survey, which lists the most important factors which influence your site's SEO. </Emphasis>
</Paragraph>
<Paragraph>As with the previous survey, SEOmoz canvassed the opinions of 32 experts in the field of SEO to weigh up the relative importance of the <Link URL="http://www.seomoz.org/article/search-ranking-factors?comments=1#cat1" Window="New">various ranking factors</Link>.</Paragraph>
<Paragraph>It is a superb study that merits further investigation. After the jump we'll list some of the key ranking factors, but it is well worth a trip to <Link URL="http://www.seomoz.org" Window="New">SEOmoz.org</Link> for the full set of results... </Paragraph>
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