6683 1 3 econsultancy_xml <p>Speaking to <a href="http://gigaom.com/2007/04/04/google-mymaps/">AP</a>, Jessica Lee, product manager for Google Maps, said: </p> <blockquote> <p> <em>"Even if we cut loose all our developers, we could never create maps with the same depth and quality as our users can."</em> </p> </blockquote> <p>Google hopes the move will further the online map-making activity already generated by the launch of the <a href="http://maps.google.com/">Google Maps API</a>, as well as providing more localised information for searchers and more opportunities to serve them with contextual ads. So as always, this is an ad play.</p> <p>Anyone developing maps can choose whether to share them or keep them private, while relevant maps will also show up in Google's local search results. </p> <p>The tools have initially been made available on the Google Maps site for the US, as well as in nine other countries, including the UK. As <a href="http://gigaom.com/2007/04/04/google-mymaps/">Om Malik</a> points out, they mirror a similar service already launched by Microsoft on its Live Search Maps platform.</p> <FormattedContent xmlns="http://www.e-consultancy.com/schema/formattedContent/"> <Paragraph>Speaking to <Link URL="http://gigaom.com/2007/04/04/google-mymaps/" Window="New">AP</Link>, Jessica Lee, product manager for Google Maps, said: </Paragraph> <Block> <Paragraph> <Quote>"Even if we cut loose all our developers, we could never create maps with the same depth and quality as our users can."</Quote> </Paragraph> </Block> <Paragraph>Google hopes the move will further the online map-making activity already generated by the launch of the <Link URL="http://maps.google.com/" Window="New">Google Maps API</Link>, as well as providing more localised information for searchers and more opportunities to serve them with contextual ads. So as always, this is an ad play.</Paragraph> <Paragraph>Anyone developing maps can choose whether to share them or keep them private, while relevant maps will also show up in Google's local search results. </Paragraph> <Paragraph>The tools have initially been made available on the Google Maps site for the US, as well as in nine other countries, including the UK. As <Link URL="http://gigaom.com/2007/04/04/google-mymaps/" Window="New">Om Malik</Link> points out, they mirror a similar service already launched by Microsoft on its Live Search Maps platform.</Paragraph> </FormattedContent> 2007-04-05T09:16:00+01:00 0 1 econsultancy_xml <p> <strong>Google has launched a set of free map-making tools in a bid to encourage more web users to develop mash-ups using its Google Maps platform.</strong> </p> <p> <a href="http://maps.google.co.uk/maps?hl=en&amp;q=mymaps&amp;ie=UTF-8&amp;oe=UTF-8&amp;um=1&amp;sa=N&amp;tab=wl">MyMaps</a>, as they are called, have been designed by the web giant to help non-techies create customised online maps and share information about their local neighbourhoods, holidays and so on.</p> <FormattedContent xmlns="http://www.e-consultancy.com/schema/formattedContent/"> <Paragraph> <Emphasis>Google has launched a set of free map-making tools in a bid to encourage more web users to develop mash-ups using its Google Maps platform.</Emphasis> </Paragraph> <Paragraph> <Link URL="http://maps.google.co.uk/maps?hl=en&amp;q=mymaps&amp;ie=UTF-8&amp;oe=UTF-8&amp;um=1&amp;sa=N&amp;tab=wl" Window="New">MyMaps</Link>, as they are called, have been designed by the web giant to help non-techies create customised online maps and share information about their local neighbourhoods, holidays and so on.</Paragraph> </FormattedContent> false 1029 <p>Econsultancy has published an <strong><a href="http://econsultancy.com/reports/online-advertising-networks-buyers-guide">Online Advertising Networks Buyer's Guide</a></strong> which contains an examination of this marketplace and profiles of 23 leading networks. We have also produced an <strong><a href="http://econsultancy.com/reports/online-advertising-survey">Online Advertising Survey</a></strong>, based on a survey of advertisers and agencies. For more stats and charts, see also our <strong><a href="http://econsultancy.com/reports/internet-advertising-statistics">Online Advertising Statistics compendium</a></strong>.</p> <p>Econsultancy has published an <strong><a href="http://econsultancy.com/reports/online-advertising-networks-buyers-guide">Online Advertising Networks Buyer's Guide</a></strong> which contains an examination of this marketplace and profiles of 23 leading networks. We have also produced an <strong><a href="http://econsultancy.com/reports/online-advertising-survey">Online Advertising Survey</a></strong>, based on a survey of advertisers and agencies. For more stats and charts, see also our <strong><a href="http://econsultancy.com/reports/internet-advertising-statistics">Online Advertising Statistics compendium</a></strong>.</p> 363036 Google launches MyMaps, a social mapping service false 2007-04-05T11:21:00+01:00 google-launches-mymaps-a-social-mapping-service 2009-04-28T22:46:25+01:00 2009-10-13T08:58:22+01:00 416