<?xml version="1.0" encoding="UTF-8"?>
<blog-post>
  <author-id type="integer">7526</author-id>
  <blog-comments-count type="integer">0</blog-comments-count>
  <blog-post-status-id type="integer">3</blog-post-status-id>
  <body-format>econsultancy_xml</body-format>
  <body-formatted>
  &lt;blockquote&gt;
    &lt;p&gt;
      &lt;em&gt;"Yesterday I had the opportunity to be briefed on Microsoft's upcoming adCenter plans," &lt;/em&gt;
      &lt;a href="http://blog.searchenginewatch.com/blog/070411-093104"&gt;wrote&lt;/a&gt; Search Engine Watch's Eric Enge.&lt;/p&gt;
    &lt;p&gt;"&lt;em&gt;A new release is planned for four to six weeks, but you can play with it today at the &lt;/em&gt;&lt;a href="http://beta.adcenter.microsoft.com/"&gt;adCenter Beta site&lt;/a&gt;&lt;em&gt;."&lt;/em&gt;&lt;/p&gt;
  &lt;/blockquote&gt;
  &lt;p&gt;adCenter was developed after Microsoft dropped its reliance on Overture and Yahoo! search advertising last year, but is still flagged as a beta (pilot) product.&lt;/p&gt;
  &lt;p&gt;
    &lt;em&gt;Amongst the "cool" new features reported by Enge are...&lt;/em&gt;
    &lt;br /&gt;
  &lt;/p&gt;
  &lt;ul&gt;
    &lt;li&gt;Cross-campaign keyword search. &lt;/li&gt;
    &lt;li&gt;Help in pop-ups. &lt;/li&gt;
    &lt;li&gt;Firefox support. &lt;/li&gt;
    &lt;li&gt;Expanded bulk upload capabilities. &lt;/li&gt;
    &lt;li&gt;Tagging and favourites for easy access to core campaigns. &lt;/li&gt;
    &lt;li&gt;Breadcrumb navigation. &lt;/li&gt;
    &lt;li&gt;New negative keyword management options. &lt;/li&gt;
  &lt;/ul&gt;
  &lt;p&gt;
    &lt;strong&gt;
      &lt;em&gt;See also E-consultancy's recent &lt;a href="http://econsultancy.com/reports/paid-search-briefing-march-2007"&gt;Paid Search Briefing&lt;/a&gt; (with information about Yahoo!'s Panama platform), and our&#160;&lt;a href="http://econsultancy.com/reports/uk-search-engine-marketing-report-2007"&gt;UK Search Engine Marketing Report 2007&lt;/a&gt; (including information about how businesses rate different search engines).&lt;/em&gt;
    &lt;/strong&gt;
  &lt;/p&gt;
</body-formatted>
  <body-unformatted>&lt;FormattedContent xmlns="http://www.e-consultancy.com/schema/formattedContent/"&gt;
  &lt;Block&gt;
    &lt;Paragraph&gt;
      &lt;Quote&gt;"Yesterday I had the opportunity to be briefed on Microsoft's upcoming adCenter plans," &lt;/Quote&gt;
      &lt;Link URL="http://blog.searchenginewatch.com/blog/070411-093104" Window="New"&gt;wrote&lt;/Link&gt; Search Engine Watch's Eric Enge.&lt;/Paragraph&gt;
    &lt;Paragraph&gt;"&lt;Quote&gt;A new release is planned for four to six weeks, but you can play with it today at the &lt;/Quote&gt;&lt;Link URL="http://beta.adcenter.microsoft.com/" Window="New"&gt;adCenter Beta site&lt;/Link&gt;&lt;Quote&gt;."&lt;/Quote&gt;&lt;/Paragraph&gt;
  &lt;/Block&gt;
  &lt;Paragraph&gt;adCenter was developed after Microsoft dropped its reliance on Overture and Yahoo! search advertising last year, but is still flagged as a beta (pilot) product.&lt;/Paragraph&gt;
  &lt;Paragraph&gt;
    &lt;Quote&gt;Amongst the "cool" new features reported by Enge are...&lt;/Quote&gt;
    &lt;LineBreak /&gt;
  &lt;/Paragraph&gt;
  &lt;List Type="Disc"&gt;
    &lt;ListItem&gt;Cross-campaign keyword search. &lt;/ListItem&gt;
    &lt;ListItem&gt;Help in pop-ups. &lt;/ListItem&gt;
    &lt;ListItem&gt;Firefox support. &lt;/ListItem&gt;
    &lt;ListItem&gt;Expanded bulk upload capabilities. &lt;/ListItem&gt;
    &lt;ListItem&gt;Tagging and favourites for easy access to core campaigns. &lt;/ListItem&gt;
    &lt;ListItem&gt;Breadcrumb navigation. &lt;/ListItem&gt;
    &lt;ListItem&gt;New negative keyword management options. &lt;/ListItem&gt;
  &lt;/List&gt;
  &lt;Paragraph&gt;
    &lt;Emphasis&gt;
      &lt;Quote&gt;See also E-consultancy's recent &lt;Link URL="http://econsultancy.com/reports/paid-search-briefing-march-2007" Window="New"&gt;Paid Search Briefing&lt;/Link&gt; (with information about Yahoo!'s Panama platform), and our&#160;&lt;Link URL="http://econsultancy.com/reports/uk-search-engine-marketing-report-2007" Window="New"&gt;UK Search Engine Marketing Report 2007&lt;/Link&gt; (including information about how businesses rate different search engines).&lt;/Quote&gt;
    &lt;/Emphasis&gt;
  &lt;/Paragraph&gt;
&lt;/FormattedContent&gt;</body-unformatted>
  <created-at type="datetime">2007-04-12T08:47:00+01:00</created-at>
  <enabled-blog-comments-count type="integer">0</enabled-blog-comments-count>
  <expertise-level-id type="integer">1</expertise-level-id>
  <extract-format>econsultancy_xml</extract-format>
  <extract-formatted>
  &lt;p&gt;
    &lt;strong&gt;Microsoft will roll out a new version of its adCenter search marketing system in around a month, according to one paid search professional claiming inside knowledge.&lt;/strong&gt;
  &lt;/p&gt;
</extract-formatted>
  <extract-unformatted>&lt;FormattedContent xmlns="http://www.e-consultancy.com/schema/formattedContent/"&gt;
  &lt;Paragraph&gt;
    &lt;Emphasis&gt;Microsoft will roll out a new version of its adCenter search marketing system in around a month, according to one paid search professional claiming inside knowledge.&lt;/Emphasis&gt;
  &lt;/Paragraph&gt;
&lt;/FormattedContent&gt;</extract-unformatted>
  <featured type="boolean">false</featured>
  <id type="integer">1042</id>
  <learn-more-formatted>&lt;p&gt;Econsultancy has published an &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/online-advertising-networks-buyers-guide"&gt;Online Advertising Networks Buyer's Guide&lt;/a&gt;&lt;/strong&gt; which contains an examination of this marketplace and profiles of 23 leading networks. We have also produced an &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/online-advertising-survey"&gt;Online Advertising Survey&lt;/a&gt;&lt;/strong&gt;, based on a survey of advertisers and agencies. For more stats and charts, see also our &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/internet-advertising-statistics"&gt;Online Advertising Statistics compendium&lt;/a&gt;&lt;/strong&gt;.&lt;/p&gt;</learn-more-formatted>
  <learn-more-unformatted>&lt;p&gt;Econsultancy has published an &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/online-advertising-networks-buyers-guide"&gt;Online Advertising Networks Buyer's Guide&lt;/a&gt;&lt;/strong&gt; which contains an examination of this marketplace and profiles of 23 leading networks. We have also produced an &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/online-advertising-survey"&gt;Online Advertising Survey&lt;/a&gt;&lt;/strong&gt;, based on a survey of advertisers and agencies. For more stats and charts, see also our &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/internet-advertising-statistics"&gt;Online Advertising Statistics compendium&lt;/a&gt;&lt;/strong&gt;.&lt;/p&gt;</learn-more-unformatted>
  <legacy-article-id type="integer">363063</legacy-article-id>
  <name>Microsoft 'to release' adCenter update</name>
  <private type="boolean">false</private>
  <published-at type="datetime">2007-04-12T08:56:00+01:00</published-at>
  <slug>microsoft-to-release-adcenter-update</slug>
  <tweetbacks-updated-at type="datetime">2009-04-28T22:46:38+01:00</tweetbacks-updated-at>
  <unpublished-at type="datetime" nil="true"></unpublished-at>
  <updated-at type="datetime">2009-10-13T08:58:53+01:00</updated-at>
  <views-count type="integer">245</views-count>
</blog-post>
