4472 0 3 econsultancy_xml <p>It's challenging enough for marketers to keep up-to-date with what is happening in 2007, but it is still essential to keep an eye on developments around the corner. The digital sector is moving forward at a furious pace.</p> <p>Some of the topics discussed at the roundtable included: </p> <p> <strong>Search Engine Marketing <br /><br /></strong>The continued evolution of search marketing and blurring of the lines between SEO, social marketing, reputation management and PR ...</p> <p> <strong>Mobile Marketing (including Mobile Search)</strong> </p> <p>Will users treat mobile search differently or will it become the mirror image of how people are searching on their PCs? </p> <p> <strong>Online Advertising </strong> </p> <p>The accountablility of online advertising will help to ensure its continued growth but there are still some barriers in the way.</p> <p> <strong>Atomisation, Distribution and Reconfiguration</strong> </p> <p>This briefing contains a taster on this subject ...</p> <p>What does it mean for your brand? We are talking about the impact of RSS / feeds, Widgets, APIs ....</p> <p>"<em>Companies think of their websites as a destination but the reality is that content and brands are being consumed in other places</em>."</p> <p>This will be one of the main topics covered at E-consultancy's <strong>What's New in Online Marketing</strong> event at the end of June. </p> <p> <a href="http://www.e-consultancy.com/wniom/#overview">Those interested in attending can book now</a>.</p> <p>You can download the full <a href="http://econsultancy.com/reports/future-of-online-roundtable-briefing-may-2007">Future of Online roundtable briefing</a> here. </p> <p>The roundtable panel included representatives from: AKQA, BCA, COI, Conchango, DNA, Esure, Interactive Marketing Works, Legal and General, Neutralize, RBI and Steak Media. </p> <FormattedContent xmlns="http://www.e-consultancy.com/schema/formattedContent/"> <Paragraph>It's challenging enough for marketers to keep up-to-date with what is happening in 2007, but it is still essential to keep an eye on developments around the corner. The digital sector is moving forward at a furious pace.</Paragraph> <Paragraph>Some of the topics discussed at the roundtable included: </Paragraph> <Paragraph> <Emphasis>Search Engine Marketing <LineBreak /><LineBreak /></Emphasis>The continued evolution of search marketing and blurring of the lines between SEO, social marketing, reputation management and PR ...</Paragraph> <Paragraph> <Emphasis>Mobile Marketing (including Mobile Search)</Emphasis> </Paragraph> <Paragraph>Will users treat mobile search differently or will it become the mirror image of how people are searching on their PCs? </Paragraph> <Paragraph> <Emphasis>Online Advertising </Emphasis> </Paragraph> <Paragraph>The accountablility of online advertising will help to ensure its continued growth but there are still some barriers in the way.</Paragraph> <Paragraph> <Emphasis>Atomisation, Distribution and Reconfiguration</Emphasis> </Paragraph> <Paragraph>This briefing contains a taster on this subject ...</Paragraph> <Paragraph>What does it mean for your brand? We are talking about the impact of RSS / feeds, Widgets, APIs ....</Paragraph> <Paragraph>"<Quote>Companies think of their websites as a destination but the reality is that content and brands are being consumed in other places</Quote>."</Paragraph> <Paragraph>This will be one of the main topics covered at E-consultancy's <Emphasis>What's New in Online Marketing</Emphasis> event at the end of June. </Paragraph> <Paragraph> <Link URL="http://www.e-consultancy.com/wniom/#overview" Window="New">Those interested in attending can book now</Link>.</Paragraph> <Paragraph>You can download the full <Link URL="http://econsultancy.com/reports/future-of-online-roundtable-briefing-may-2007" Window="New">Future of Online roundtable briefing</Link> here. </Paragraph> <Paragraph>The roundtable panel included representatives from: AKQA, BCA, COI, Conchango, DNA, Esure, Interactive Marketing Works, Legal and General, Neutralize, RBI and Steak Media. </Paragraph> </FormattedContent> 2007-05-10T12:21:00+01:00 0 1 econsultancy_xml <strong>E-consultancy has just published a <a href="http://econsultancy.com/reports/future-of-online-roundtable-briefing-may-2007">Future of Online briefing</a>, the latest in a series of roundtable reports which are free to registered users.</strong> <FormattedContent xmlns="http://www.e-consultancy.com/schema/formattedContent/"> <Emphasis>E-consultancy has just published a <Link URL="http://econsultancy.com/reports/future-of-online-roundtable-briefing-may-2007" Window="New">Future of Online briefing</Link>, the latest in a series of roundtable reports which are free to registered users.</Emphasis> </FormattedContent> false 1176 <p>Econsultancy has published an <strong><a href="http://econsultancy.com/reports/online-advertising-networks-buyers-guide">Online Advertising Networks Buyer's Guide</a></strong> which contains an examination of this marketplace and profiles of 23 leading networks. We have also produced an <strong><a href="http://econsultancy.com/reports/online-advertising-survey">Online Advertising Survey</a></strong>, based on a survey of advertisers and agencies. For more stats and charts, see also our <strong><a href="http://econsultancy.com/reports/internet-advertising-statistics">Online Advertising Statistics compendium</a></strong>.</p> <p>Econsultancy has published an <strong><a href="http://econsultancy.com/reports/online-advertising-networks-buyers-guide">Online Advertising Networks Buyer's Guide</a></strong> which contains an examination of this marketplace and profiles of 23 leading networks. We have also produced an <strong><a href="http://econsultancy.com/reports/online-advertising-survey">Online Advertising Survey</a></strong>, based on a survey of advertisers and agencies. For more stats and charts, see also our <strong><a href="http://econsultancy.com/reports/internet-advertising-statistics">Online Advertising Statistics compendium</a></strong>.</p> 363290 Future of online ... E-consultancy publishes briefing false 2007-05-10T12:21:00+01:00 future-of-online-e-consultancy-publishes-briefing 2009-04-28T22:48:45+01:00 2009-10-13T09:02:34+01:00 199