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  &lt;p&gt;The reasons for the acquisition are unclear, with &lt;a href="http://home.businesswire.com/portal/site/google/index.jsp?ndmViewId=news_view&amp;amp;newsId=20070530006201&amp;amp;newsLang=en"&gt;eBay saying&lt;/a&gt; that StumbleUpon fits&#160;in with&#160;their &#8220;&lt;em&gt;goal of pioneering new communities based on commerce and sustained by trust&#8221;. &lt;/em&gt;&lt;/p&gt;
  &lt;p&gt;Possible integrations include a&#160;link in&#160;with the eBay toolbar, recommending products on &lt;a href="http://www.ebay.co.uk/?site=3&amp;amp;segment=FrequentVisitor&amp;amp;rotation=1"&gt;eBay,&lt;/a&gt; and perhaps integrating StumbleUpon&#8217;s social network into eBay. &lt;/p&gt;
  &lt;p&gt;StumbleUpon was founded in 2001 and was self-funded until last year, when it raised $1.5m from investors. &lt;/p&gt;
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  &lt;Paragraph&gt;The reasons for the acquisition are unclear, with &lt;Link URL="http://home.businesswire.com/portal/site/google/index.jsp?ndmViewId=news_view&amp;amp;newsId=20070530006201&amp;amp;newsLang=en" Window="New"&gt;eBay saying&lt;/Link&gt; that StumbleUpon fits&#160;in with&#160;their &#8220;&lt;Quote&gt;goal of pioneering new communities based on commerce and sustained by trust&#8221;. &lt;/Quote&gt;&lt;/Paragraph&gt;
  &lt;Paragraph&gt;Possible integrations include a&#160;link in&#160;with the eBay toolbar, recommending products on &lt;Link URL="http://www.ebay.co.uk/?site=3&amp;amp;segment=FrequentVisitor&amp;amp;rotation=1" Window="New"&gt;eBay,&lt;/Link&gt; and perhaps integrating StumbleUpon&#8217;s social network into eBay. &lt;/Paragraph&gt;
  &lt;Paragraph&gt;StumbleUpon was founded in 2001 and was self-funded until last year, when it raised $1.5m from investors. &lt;/Paragraph&gt;
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  <created-at type="datetime">2007-05-31T12:12:00+01:00</created-at>
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  &lt;p&gt;
    &lt;strong&gt;Online auction giant eBay has confirmed today that it has acquired StumbleUpon, the browsing application that recommends websites to its users, in a deal worth $75m (&#163;38m). &lt;/strong&gt;
  &lt;/p&gt;
  &lt;p&gt;The purchase of &lt;a href="http://www.stumbleupon.com/"&gt;StumbleUpon &lt;/a&gt;had been &lt;a href="/blog/1163-ebay-close-to-acquiring-stumbleupon"&gt;rumoured for a few months&lt;/a&gt;, with the recommendation site experiencing impressive growth (of 150%) over the past year. It now has more than 2.4m registered users,&#160;with 5m recommendations daily.&lt;/p&gt;
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    &lt;Emphasis&gt;Online auction giant eBay has confirmed today that it has acquired StumbleUpon, the browsing application that recommends websites to its users, in a deal worth $75m (&#163;38m). &lt;/Emphasis&gt;
  &lt;/Paragraph&gt;
  &lt;Paragraph&gt;The purchase of &lt;Link URL="http://www.stumbleupon.com/" Window="New"&gt;StumbleUpon &lt;/Link&gt;had been &lt;Link URL="/blog/1163-ebay-close-to-acquiring-stumbleupon" Window="New"&gt;rumoured for a few months&lt;/Link&gt;, with the recommendation site experiencing impressive growth (of 150%) over the past year. It now has more than 2.4m registered users,&#160;with 5m recommendations daily.&lt;/Paragraph&gt;
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  <learn-more-formatted>&lt;p&gt;Related Econsultancy reports include our &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/e-commerce-platforms-buyer-s-guide-2009"&gt;E-commerce Platforms Buyer's Guide&lt;/a&gt;&lt;/strong&gt;, &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/delivering-successful-e-commerce-projects"&gt;Delivering Successful E-commerce Projects&lt;/a&gt;&lt;/strong&gt; and &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/online-retail-2007-checkout-special"&gt;Online Retail Checkout Special&lt;/a&gt;&lt;/strong&gt;. See also the &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/e-commerce-statistics"&gt;E-commerce Statistics Compendium&lt;/a&gt;&lt;/strong&gt;.&lt;/p&gt;</learn-more-formatted>
  <learn-more-unformatted>&lt;p&gt;Related Econsultancy reports include our &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/e-commerce-platforms-buyer-s-guide-2009"&gt;E-commerce Platforms Buyer's Guide&lt;/a&gt;&lt;/strong&gt;, &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/delivering-successful-e-commerce-projects"&gt;Delivering Successful E-commerce Projects&lt;/a&gt;&lt;/strong&gt; and &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/online-retail-2007-checkout-special"&gt;Online Retail Checkout Special&lt;/a&gt;&lt;/strong&gt;. See also the &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/e-commerce-statistics"&gt;E-commerce Statistics Compendium&lt;/a&gt;&lt;/strong&gt;.&lt;/p&gt;</learn-more-unformatted>
  <legacy-article-id type="integer">363450</legacy-article-id>
  <name>eBay buys StumbleUpon for $75m</name>
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  <published-at type="datetime">2007-05-31T14:02:00+01:00</published-at>
  <slug>ebay-buys-stumbleupon-for-75m</slug>
  <tweetbacks-updated-at type="datetime">2009-04-28T22:50:27+01:00</tweetbacks-updated-at>
  <unpublished-at type="datetime" nil="true"></unpublished-at>
  <updated-at type="datetime">2009-10-13T09:05:47+01:00</updated-at>
  <views-count type="integer">379</views-count>
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