42244 0 3 econsultancy_xml <p>The site launched officially today, having been in beta since February this year. </p> <p>It claims to offer a more impartial ranking system than the likes of Digg, and aims to display a wider range of topics. </p> <p> <img alt="Spotplex" src="http://farm2.static.flickr.com/1420/622719576_d47c8aba87_o.jpg" /> </p> <p>To get into <a href="http://www.spotplex.com/?local=en">Spotplex's</a> rankings, bloggers must insert a line of HTML code - the site then counts the number of times readers access articles. </p> <p>It looks similar to <a href="http://digg.com/">Digg</a>, displaying the most popular articles in a range of subject areas. One useful tool is the 'view stats' option - this shows the popularity of a story over the past 24 hours, as well as the total number of pageviews. </p> <p>In addition, Spotplex provides a widget that can be added to a blog page to track the popularity of different posts. </p> <p>In its release, Spotplex points out Hitwise stats that show less than 2% of internet users contribute to aggregation sites - a situation that leads to a small number of savvy web users deciding what is popular. </p> <p>The beauty of the Spotplex pageview model is that it doesn't require users to make any special effort to promote an article they like - only the blogger needs to make an effort, and add the relevant code. </p> <p>Digg has been criticised for the ease with which it can be manipulated - <a href="/blog/1019-parasite-invites-advertisers-to-game-digg">some companies offer services for advertisers on Digg</a>, charging marketers to get articles voted for on the site. </p> <p>Not that Spotplex will be immune to gaming - the <a href="/blog/836-what-will-replace-the-page-impression">page impression is not necessarily the most reliable metric to use</a>, as it will be relatively easy for some to falsely boost their figures. </p> <p>Also, blogs that already have a large readership may tend to dominate the rankings. </p> <p>Much will depend on how many bloggers Spotplex can get on board, as the only articles on the site are those submitted by bloggers themselves. </p> <p> <strong>Further reading:</strong> <br /> <a href="/blog/521-are-social-news-sites-like-digg-better-than-google-news">Are social news sites like Digg 'better' than Google News?</a> </p> <FormattedContent xmlns="http://www.e-consultancy.com/schema/formattedContent/"> <Paragraph>The site launched officially today, having been in beta since February this year. </Paragraph> <Paragraph>It claims to offer a more impartial ranking system than the likes of Digg, and aims to display a wider range of topics. </Paragraph> <Paragraph Align="Center"> <Image AlternateText="Spotplex" Source="http://farm2.static.flickr.com/1420/622719576_d47c8aba87_o.jpg"> </Image> </Paragraph> <Paragraph>To get into <Link URL="http://www.spotplex.com/?local=en" Window="New">Spotplex's</Link> rankings, bloggers must insert a line of HTML code - the site then counts the number of times readers access articles. </Paragraph> <Paragraph>It looks similar to <Link URL="http://digg.com/" Window="New">Digg</Link>, displaying the most popular articles in a range of subject areas. One useful tool is the 'view stats' option - this shows the popularity of a story over the past 24 hours, as well as the total number of pageviews. </Paragraph> <Paragraph>In addition, Spotplex provides a widget that can be added to a blog page to track the popularity of different posts. </Paragraph> <Paragraph>In its release, Spotplex points out Hitwise stats that show less than 2% of internet users contribute to aggregation sites - a situation that leads to a small number of savvy web users deciding what is popular. </Paragraph> <Paragraph>The beauty of the Spotplex pageview model is that it doesn't require users to make any special effort to promote an article they like - only the blogger needs to make an effort, and add the relevant code. </Paragraph> <Paragraph>Digg has been criticised for the ease with which it can be manipulated - <Link URL="/blog/1019-parasite-invites-advertisers-to-game-digg" Window="New">some companies offer services for advertisers on Digg</Link>, charging marketers to get articles voted for on the site. </Paragraph> <Paragraph>Not that Spotplex will be immune to gaming - the <Link URL="/blog/836-what-will-replace-the-page-impression" Window="New">page impression is not necessarily the most reliable metric to use</Link>, as it will be relatively easy for some to falsely boost their figures. </Paragraph> <Paragraph>Also, blogs that already have a large readership may tend to dominate the rankings. </Paragraph> <Paragraph>Much will depend on how many bloggers Spotplex can get on board, as the only articles on the site are those submitted by bloggers themselves. </Paragraph> <Paragraph> <Emphasis>Further reading:</Emphasis> <LineBreak /> <Link URL="/blog/521-are-social-news-sites-like-digg-better-than-google-news" Window="New">Are social news sites like Digg 'better' than Google News?</Link> </Paragraph> </FormattedContent> 2007-06-25T14:17:00+01:00 0 1 econsultancy_xml <p> <strong>Spotplex is a recently launched news aggregator that offers an alternative to the Digg model where users submit and vote on stories. Instead, articles are ranked by the number of pageviews they receive.</strong> </p> <p> <a href="http://www.spotplex.com"> <img alt="Spotplex" src="http://farm2.static.flickr.com/1265/622573430_1bb80828cb_o.jpg" /> </a> </p> <FormattedContent xmlns="http://www.e-consultancy.com/schema/formattedContent/"> <Paragraph> <Emphasis>Spotplex is a recently launched news aggregator that offers an alternative to the Digg model where users submit and vote on stories. Instead, articles are ranked by the number of pageviews they receive.</Emphasis> </Paragraph> <Paragraph Align="Center"> <Link URL="http://www.spotplex.com" Window="New"> <Image AlternateText="Spotplex" Source="http://farm2.static.flickr.com/1265/622573430_1bb80828cb_o.jpg"> </Image> </Link> </Paragraph> </FormattedContent> false 1404 <p>For background on online PR and social media more generally, It's worth reading our (free to registered users) <strong><a href="http://econsultancy.com/reports/online-pr-and-social-media-trends-briefing">Social Media Trends Briefing</a></strong> (June 2009). Econsultancy has also published <strong><a href="http://econsultancy.com/reports/social-media-and-online-pr-digital-marketing-template-files">Social Media and Online PR Template Files</a></strong>, which you can adapt and use for your own projects. For innovation in this space, download our <strong><a href="http://econsultancy.com/reports/innovation-report">Innovation Report</a></strong>.</p> <p>For background on online PR and social media more generally, It's worth reading our (free to registered users) <strong><a href="http://econsultancy.com/reports/online-pr-and-social-media-trends-briefing">Social Media Trends Briefing</a></strong> (June 2009). Econsultancy has also published <strong><a href="http://econsultancy.com/reports/social-media-and-online-pr-digital-marketing-template-files">Social Media and Online PR Template Files</a></strong>, which you can adapt and use for your own projects. For innovation in this space, download our <strong><a href="http://econsultancy.com/reports/innovation-report">Innovation Report</a></strong>.</p> 363651 Spotplex launches Digg competitor false 2007-06-25T15:15:00+01:00 spotplex-launches-digg-competitor 2009-04-30T01:19:07+01:00 2009-10-13T09:09:02+01:00 439