42244

econsultancy_xml

<a href="/blog/1256-facebook-welcomes-third-party-developers">Facebook's decision to open up to developers</a> in May this year has proved to be a popular move. Since then, 1,600 applications have been launched for the social network, with many more planned. A market has developed for Facebook applications - Slide.com recently acquired Favorite Peeps, a Facebook app with 1.3m users, for $60,000, with travel company SideStep also buying Extended Info. These <a href="/blog/1423-widgets-driving-traffic-to-photo-websites">widgets offer a way to access an audience of millions</a> on the rapidly growing site, as the top 25 Facebook applications reach a combined total of 55m users. According to Salil Deshpande of Bay Partners: <blockquote> "Historically, the creation of an operating system, or a platform, has always led to a new economy, which includes a marketplace of applications that are optimally designed for that platform and its user base. Bay wants to find the killer apps, whatever they may be, and with the AppFactory, we will help entrepreneurs discover, build, and monetize them." </blockquote> Some 40,000 developers have signed up with Facebook since this launched. It's starting to look a little like Facebook has gone of the scale. Yahoo knows it, Mr Murdoch knows it, and you can be sure Google is well aware of it too. Further reading: <a href="/blog/1473-facebook-preparing-for-mega-ipo-probably">Facebook preparing for mega IPO? Probably...</a>

<FormattedContent xmlns="http://www.e-consultancy.com/schema/formattedContent/"> <Paragraph> <Link URL="/blog/1256-facebook-welcomes-third-party-developers" Window="New">Facebook's decision to open up to developers</Link> in May this year has proved to be a popular move. Since then, 1,600 applications have been launched for the social network, with many more planned. </Paragraph> <Paragraph>A market has developed for Facebook applications - Slide.com recently acquired Favorite Peeps, a Facebook app with 1.3m users, for $60,000, with travel company SideStep also buying Extended Info. </Paragraph> <Paragraph>These <Link URL="/blog/1423-widgets-driving-traffic-to-photo-websites" Window="New">widgets offer a way to access an audience of millions</Link> on the rapidly growing site, as the top 25 Facebook applications reach a combined total of 55m users. </Paragraph> <Paragraph>According to Salil Deshpande of Bay Partners: </Paragraph> <Block> <Paragraph> <Quote>"Historically, the creation of an operating system, or a platform, has always led to a new economy, which includes a marketplace of applications that are optimally designed for that platform and its user base. Bay wants to find the killer apps, whatever they may be, and with the AppFactory, we will help entrepreneurs discover, build, and monetize them."</Quote> </Paragraph> </Block> <Paragraph>Some 40,000 developers have signed up with Facebook since this launched. </Paragraph> <Paragraph>It's starting to look a little like Facebook has gone of the scale. Yahoo knows it, Mr Murdoch knows it, and you can be sure Google is well aware of it too. </Paragraph> <Paragraph> <Emphasis>Further reading: <LineBreak /></Emphasis> <Link URL="/blog/1473-facebook-preparing-for-mega-ipo-probably" Window="New">Facebook preparing for mega IPO? Probably...</Link> </Paragraph> </FormattedContent>

2007-07-11T15:01:00+01:00

econsultancy_xml

US venture capital firm Bay Partners has launched AppFactory, a program that will invest in developers creating applications for the Facebook platform. The <a href="http://www.telegraph.co.uk/money/main.jhtml;jsessionid=IKINOSTJNUTSVQFIQMGCFFOAVCBQUIV0?xml=/money/2007/07/11/cnface111.xml">FT reports</a> that <a href="http://www.baypartners.com/appfactory/">Bay Partners</a> is looking to make up to 50 investments of between $25,000 to $250,000 (£12,000 to £120,000) to help developers build Facebook applications.

<FormattedContent xmlns="http://www.e-consultancy.com/schema/formattedContent/"> <Paragraph> <Emphasis>US venture capital firm Bay Partners has launched AppFactory, a program that will invest in developers creating applications for the Facebook platform.</Emphasis> </Paragraph> <Paragraph>The <Link URL="http://www.telegraph.co.uk/money/main.jhtml;jsessionid=IKINOSTJNUTSVQFIQMGCFFOAVCBQUIV0?xml=/money/2007/07/11/cnface111.xml" Window="New">FT reports</Link> that <Link URL="http://www.baypartners.com/appfactory/" Window="New">Bay Partners</Link> is looking to make up to 50 investments of between $25,000 to $250,000 (£12,000 to £120,000) to help developers build Facebook applications. </Paragraph> </FormattedContent>

false 1485

For background on online PR and social media more generally, It's worth reading our (free to registered users) <a href="http://econsultancy.com/reports/online-pr-and-social-media-trends-briefing">Social Media Trends Briefing</a> (June 2009). Econsultancy has also published <a href="http://econsultancy.com/reports/social-media-and-online-pr-digital-marketing-template-files">Social Media and Online PR Template Files</a>, which you can adapt and use for your own projects. For innovation in this space, download our <a href="http://econsultancy.com/reports/innovation-report">Innovation Report</a>.

363773

Facebook developers to profit from VC interest false

2007-07-11T16:44:00+01:00

facebook-developers-to-profit-from-vc-interest

2009-04-28T22:53:50+01:00

2009-10-13T09:11:28+01:00

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