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  &lt;p&gt;They&#160;show that the gap between Facebook's UK visits and those of rivals Bebo and MySpace has been narrowing rapidly this year, from 265% in January to just 41% last week. &lt;/p&gt;
  &lt;p&gt;
    &lt;img alt="" src="http://farm2.static.flickr.com/1304/838756044_4bada5c513_o.jpg" /&gt;
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  &lt;p&gt;Recent stats from Nielsen//NetRatings also showed faster &#160;visitor growth for Facebook, with&#160;&lt;a href="/blog/1432-myspace-feels-heat-from-uk-rivals-jumps-shark"&gt;MySpace's UK visitors falling by 300,000 in May&lt;/a&gt;.&lt;/p&gt;
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  &lt;Paragraph&gt;They&#160;show that the gap between Facebook's UK visits and those of rivals Bebo and MySpace has been narrowing rapidly this year, from 265% in January to just 41% last week. &lt;/Paragraph&gt;
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  &lt;Paragraph&gt;Recent stats from Nielsen//NetRatings also showed faster &#160;visitor growth for Facebook, with&#160;&lt;Link URL="/blog/1432-myspace-feels-heat-from-uk-rivals-jumps-shark" Window="Self"&gt;MySpace's UK visitors falling by 300,000 in May&lt;/Link&gt;.&lt;/Paragraph&gt;
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  <created-at type="datetime">2007-07-17T17:01:00+01:00</created-at>
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  &lt;p&gt;
    &lt;strong&gt;More people searched for Facebook in the UK last week than for MySpace; more evidence that&#160;the social network&#160;is rapidly closing the gap on its rival, according to stats from Hitwise.&lt;/strong&gt;
  &lt;/p&gt;
  &lt;p&gt;Though &lt;a href="http://www.myspace.com/"&gt;MySpace&lt;/a&gt; still has a 41% larger share of UK visits than Facebook, the &lt;a href="http://weblogs.hitwise.com/heather-hopkins/2007/07/facebook_overtakes_myspace_in.html"&gt;search stats&lt;/a&gt;&#160;point to the growing popularity of &lt;a href="http://www.facebook.com/"&gt;Mark Zuckerberg's site&lt;/a&gt;. &lt;/p&gt;
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    &lt;Emphasis&gt;More people searched for Facebook in the UK last week than for MySpace; more evidence that&#160;the social network&#160;is rapidly closing the gap on its rival, according to stats from Hitwise.&lt;/Emphasis&gt;
  &lt;/Paragraph&gt;
  &lt;Paragraph&gt;Though &lt;Link URL="http://www.myspace.com/" Window="Self"&gt;MySpace&lt;/Link&gt; still has a 41% larger share of UK visits than Facebook, the &lt;Link URL="http://weblogs.hitwise.com/heather-hopkins/2007/07/facebook_overtakes_myspace_in.html" Window="Self"&gt;search stats&lt;/Link&gt;&#160;point to the growing popularity of &lt;Link URL="http://www.facebook.com/" Window="Self"&gt;Mark Zuckerberg's site&lt;/Link&gt;. &lt;/Paragraph&gt;
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  <learn-more-formatted>&lt;p&gt;For background on online PR and social media more generally, It's worth reading our (free to registered users) &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/online-pr-and-social-media-trends-briefing"&gt;Social Media Trends Briefing&lt;/a&gt;&lt;/strong&gt; (June 2009). Econsultancy has also published &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/social-media-and-online-pr-digital-marketing-template-files"&gt;Social Media and Online PR Template Files&lt;/a&gt;&lt;/strong&gt;, which you can adapt and use for your own projects. For innovation in this space, download our &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/innovation-report"&gt;Innovation Report&lt;/a&gt;&lt;/strong&gt;.&lt;/p&gt;</learn-more-formatted>
  <learn-more-unformatted>&lt;p&gt;For background on online PR and social media more generally, It's worth reading our (free to registered users) &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/online-pr-and-social-media-trends-briefing"&gt;Social Media Trends Briefing&lt;/a&gt;&lt;/strong&gt; (June 2009). Econsultancy has also published &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/social-media-and-online-pr-digital-marketing-template-files"&gt;Social Media and Online PR Template Files&lt;/a&gt;&lt;/strong&gt;, which you can adapt and use for your own projects. For innovation in this space, download our &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/innovation-report"&gt;Innovation Report&lt;/a&gt;&lt;/strong&gt;.&lt;/p&gt;</learn-more-unformatted>
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  <name>Facebook closes gap on MySpace</name>
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  <published-at type="datetime">2007-07-18T08:43:00+01:00</published-at>
  <slug>facebook-closes-gap-on-myspace</slug>
  <tweetbacks-updated-at type="datetime">2009-04-28T22:54:23+01:00</tweetbacks-updated-at>
  <unpublished-at type="datetime" nil="true"></unpublished-at>
  <updated-at type="datetime">2009-10-13T09:12:23+01:00</updated-at>
  <views-count type="integer">150</views-count>
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