42244

econsultancy_xml

Other findings from the survey, which was conducted by Tickbox.net and polled 1,652 British adults in June and July this year, included: <ul> <li>One in three shoppers go directly to specific websites, while the remaining 70% start their online shopping with a search engine, cashback or comparison site. </li> <li>Customers value service more than security - just 23% said security was a concern when shopping online, while just 5% cared whether the site was easy to use. Good customer service was the key for 65% of respondents. </li> </ul> Comparison sites seem to have been coming under greater scrutiny in recent months - some it prompted by <a href="http://www.telegraph.co.uk/money/main.jhtml?xml=/money/2007/06/11/cmdirect11.xml">Direct Line's recent TV ad campaign</a>. Also, as per Ashley's blog this morning, not all companies are convinced about <a href="/blog/1649-etail-uk-a-few-notes-of-interest-from-the-conference">the ongoing value of comparison site users.</a> Further reading: <a href="/blog/633-shopping-comparison-sites-facing-major-challenges">Shopping Comparison sites facing major challenges</a>

<FormattedContent xmlns="http://www.e-consultancy.com/schema/formattedContent/"> <Paragraph> <Quote>Other findings from the survey, which was conducted by Tickbox.net and polled 1,652 British adults in June and July this year,</Quote> <Quote>included:</Quote> </Paragraph> <List Type="Disc"> <ListItem>One in three shoppers go directly to specific websites, while the remaining 70% start their online shopping with a search engine, cashback or comparison site. <LineBreak /><LineBreak /></ListItem> <ListItem>Customers value service more than security - just 23% said security was a concern when shopping online, while just 5% cared whether the site was easy to use. Good customer service was the key for 65% of respondents. </ListItem> </List> <Paragraph>Comparison sites seem to have been coming under greater scrutiny in recent months - some it prompted by <Link URL="http://www.telegraph.co.uk/money/main.jhtml?xml=/money/2007/06/11/cmdirect11.xml" Window="Self">Direct Line's recent TV ad campaign</Link>.</Paragraph> <Paragraph>Also, as per Ashley's blog this morning, not all companies are convinced about <Link URL="/blog/1649-etail-uk-a-few-notes-of-interest-from-the-conference" Window="Self">the ongoing value of comparison site users.</Link></Paragraph> <Paragraph> <Emphasis>Further reading:<LineBreak /></Emphasis> <Link URL="/blog/633-shopping-comparison-sites-facing-major-challenges" Window="Self">Shopping Comparison sites facing major challenges</Link> </Paragraph> </FormattedContent>

2007-08-17T12:34:00+01:00

econsultancy_xml

A survey by cashback website Quidco has found that one in three British consumers have stopped using price comparison sites, with a further 47% put off by 'biased' results. The consumers are reportedly concerned that results on the sites are displayed according to which company pays the most for their listings.

<FormattedContent xmlns="http://www.e-consultancy.com/schema/formattedContent/"> <Paragraph> <Emphasis>A survey by cashback website Quidco has found that one in three British consumers have stopped using price comparison sites, with a further 47% put off by 'biased' results.</Emphasis> </Paragraph> <Paragraph>The consumers are reportedly concerned that results on the sites are displayed according to which company pays the most for their listings.</Paragraph> </FormattedContent>

false 1651

Econsultancy has published a <a href="http://econsultancy.com/reports/comparison-engines-buyer-s-guide-2008">Comparison Engines Buyer's Guide</a>, which covers some of the main trends and challenges affecting this sector and includes profiles of leading comparison shopping engines and aggregators.

364045

Consumers criticise comparison sites false

2007-08-17T13:26:00+01:00

consumers-criticise-comparison-sites

2009-04-29T22:15:30+01:00

2009-10-13T09:16:24+01:00

661