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  &lt;p&gt;
    &lt;em&gt;"Like Apple, Google is very focused on innovation and we think Eric&#8217;s insights and experience will be very valuable in helping to guide Apple in the years ahead,&#8221;&lt;/em&gt; said Apple CEO Steve Jobs, in a &lt;a href="http://www.apple.com/pr/library/2006/aug/29bod.html"&gt;statement&lt;/a&gt;.&lt;/p&gt;
  &lt;p&gt;Schmidt said: &lt;em&gt;&#8220;I'm really looking forward to working with Steve and Apple&#8217;s board to help with all of the amazing things Apple is doing.&#8221;&lt;/em&gt;&lt;/p&gt;
  &lt;p&gt;The appointment may signal intent on behalf of the two companies to cooperate more closely in a bid to challenge Microsoft, with some commentators openly predicting a merger between Google and Apple. &lt;/p&gt;
  &lt;p&gt;Is this a move towards lining up Schmidt as Jobs&#8217; replacement?&#160;&lt;a href="http://www.theregister.co.uk/2006/08/29/apple_board_schmidt/"&gt;Conspiracy theories abound&lt;/a&gt;.&lt;/p&gt;
  &lt;p&gt;Does this suggest that we can finally bury all the rumours about 'Google Music'? Well, if Google and Apple were going to be competing head-to-head then surely Schmidt wouldn&#8217;t have accepted the position. Should they do so in future, there will be a conflict of interests and he&#8217;ll presumably have to step down.&lt;/p&gt;
  &lt;p&gt;So perhaps &#8216;Google Music&#8217; is dead, or was never going to happen. Either that or we&#8217;re going to see a fairly sizeable iTunes + Google tie-up. &lt;/p&gt;
  &lt;p&gt;Watch this space, especially if you are Steve Ballmer...&lt;/p&gt;
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    &lt;Quote&gt;"Like Apple, Google is very focused on innovation and we think Eric&#8217;s insights and experience will be very valuable in helping to guide Apple in the years ahead,&#8221;&lt;/Quote&gt; said Apple CEO Steve Jobs, in a &lt;Link URL="http://www.apple.com/pr/library/2006/aug/29bod.html" Window="New"&gt;statement&lt;/Link&gt;.&lt;/Paragraph&gt;
  &lt;Paragraph&gt;Schmidt said: &lt;Quote&gt;&#8220;I'm really looking forward to working with Steve and Apple&#8217;s board to help with all of the amazing things Apple is doing.&#8221;&lt;/Quote&gt;&lt;/Paragraph&gt;
  &lt;Paragraph&gt;The appointment may signal intent on behalf of the two companies to cooperate more closely in a bid to challenge Microsoft, with some commentators openly predicting a merger between Google and Apple. &lt;/Paragraph&gt;
  &lt;Paragraph&gt;Is this a move towards lining up Schmidt as Jobs&#8217; replacement?&#160;&lt;Link URL="http://www.theregister.co.uk/2006/08/29/apple_board_schmidt/" Window="New"&gt;Conspiracy theories abound&lt;/Link&gt;.&lt;/Paragraph&gt;
  &lt;Paragraph&gt;Does this suggest that we can finally bury all the rumours about 'Google Music'? Well, if Google and Apple were going to be competing head-to-head then surely Schmidt wouldn&#8217;t have accepted the position. Should they do so in future, there will be a conflict of interests and he&#8217;ll presumably have to step down.&lt;/Paragraph&gt;
  &lt;Paragraph&gt;So perhaps &#8216;Google Music&#8217; is dead, or was never going to happen. Either that or we&#8217;re going to see a fairly sizeable iTunes + Google tie-up. &lt;/Paragraph&gt;
  &lt;Paragraph&gt;Watch this space, especially if you are Steve Ballmer...&lt;/Paragraph&gt;
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  <created-at type="datetime">2006-08-30T11:51:00+01:00</created-at>
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  &lt;p&gt;
    &lt;strong&gt;Apple has pulled off a coup by luring Google CEO Eric Schmidt to its board of directors, in a move that was announced late last night.&lt;/strong&gt;
  &lt;/p&gt;
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    &lt;Emphasis&gt;Apple has pulled off a coup by luring Google CEO Eric Schmidt to its board of directors, in a move that was announced late last night.&lt;/Emphasis&gt;
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  <name>Apple elects Google CEO Schmidt to board</name>
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  <published-at type="datetime">2006-08-30T11:51:00+01:00</published-at>
  <slug>apple-elects-google-ceo-schmidt-to-board</slug>
  <tweetbacks-updated-at type="datetime">2009-04-28T22:32:51+01:00</tweetbacks-updated-at>
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  <updated-at type="datetime">2009-04-28T22:32:51+01:00</updated-at>
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