Link-building is by far the hardest part of search engine optimisation - it's not only time consuming but it can be pretty boring work as well.
Luckily there are easy ways to make the process easier and SEOmoz is today producing a giant user contributed list of the best linkbuilding methods.
Some of my favourites are writing useful articles and tutorials and then emailing anybody who has written a similar piece to suggest they link to your article as an added resource.
Another method for news bloggers is to write about up and coming services and hope you get featured on their press pages.
A lot of people are caught in the cycle of creating linkbait, trying to get on Digg and failing to get links.
The key is to create a long term sustainable method of building links by creating value on your site.
Let the content spread naturally rather than forcing the issue by writing sensationalist titles.
Posted 02 April 2008 11:43am by Patrick Altoft with 2 comments
Tags: Google
Topics: Search Marketing - Organic/Natural (SEO), Search Marketing - Paid (PPC)
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Graham Charlton
Strategy & Planning
8:01AM on 3rd April 2008
Webmasters have become rather innovative when it comes to getting backlinks to their websites. We now have social bookmarking sites, article directories blogs, linkbaiting etc
http://niche.qassia.com is a new social bookmarking site cum article directory. The internet is truly evolving and so are the methods used to acquire links to websites and article
On page Search Engine Optimization Tips
Head of Marketing at TradeDoubler
11:32AM on 3rd April 2008
A very true point - the search agencies are all working franticially hard to keep up to date with the latest methods to generate quality links to a site.
But as you mention at the end of the day the greatest link building strategy is having content on your site you feel will add value to others - write creative content to which users will engage and content with, the backlinks will come flying in.