<?xml version="1.0" encoding="UTF-8"?>
<blog-post>
  <author-id type="integer">70427</author-id>
  <blog-comments-count type="integer">5</blog-comments-count>
  <blog-post-status-id type="integer">1</blog-post-status-id>
  <body-format>html</body-format>
  <body-formatted>&lt;p&gt;The Google News blog makes it clear these results only appear when a user searches on Google's news site. They don't show up when you land on the home page or click a news category section, unless you refine the results. A tad defensively, the post says, "We've always said that we'd unveil these changes when we could offer a
good experience for our users, publishers and advertisers alike, and
we'll continue to look at ways to deliver ads that are relevant for
users and good for publishers, too."&lt;/p&gt;
&lt;p&gt;Methinks more than one publisher, at least the ones not busy filing for bankruptcy, are probably going to have a problem with Google running ads against their content. &lt;/p&gt;
&lt;p&gt;Prediction: Quite a few publishers will pull their feeds, and at least one major news orgaization will at least try to haul Google into court.&lt;/p&gt;</body-formatted>
  <body-unformatted>&lt;p&gt;The Google News blog makes it clear these results only appear when a user searches on Google's news site. They don't show up when you land on the home page or click a news category section, unless you refine the results. A tad defensively, the post says, "We've always said that we'd unveil these changes when we could offer a
good experience for our users, publishers and advertisers alike, and
we'll continue to look at ways to deliver ads that are relevant for
users and good for publishers, too."&lt;/p&gt;
&lt;p&gt;Methinks more than one publisher, at least the ones not busy filing for bankruptcy, are probably going to have a problem with Google running ads against their content. &lt;/p&gt;
&lt;p&gt;&lt;span style="text-decoration: underline;"&gt;Prediction&lt;/span&gt;: Quite a few publishers will pull their feeds, and at least one major news orgaization will at least try to haul Google into court.&lt;/p&gt;</body-unformatted>
  <created-at type="datetime">2009-02-26T19:46:33+00:00</created-at>
  <enabled-blog-comments-count type="integer">5</enabled-blog-comments-count>
  <expertise-level-id type="integer">1</expertise-level-id>
  <extract-format>html</extract-format>
  <extract-formatted>&lt;p&gt;&lt;strong&gt;It's the last thing newspapers need. You can almost hear the gnashing of teeth, the hair-pulling, and the calls in to legal.&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt; Not now! Not &lt;em&gt;Google!&lt;/em&gt;&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;But it's true - Google's longstanding policy of no advertising on the Google News site is becoming less policy than loose guideline. As John Battelle so aptly &lt;a href="http://feedproxy.google.com/~r/JohnBattellesSearchblog/~3/LZzqxJN_Cys/004834.php" title="john battelle"&gt;puts it&lt;/a&gt;, "sh*tstorm to follow."&lt;/p&gt;
&lt;p&gt;Google is now running contextual ads against Google News search results in the United States. Search for "Barack Obama" right about now and you'll see ads for a Barack Obama watch, and a Barack Obama wall plaque. Search "recession" and you get pretty much what you'd expect -- work-at-homes schemes and continuing education programs.&lt;/p&gt;</extract-formatted>
  <extract-unformatted>&lt;p&gt;&lt;strong&gt;It's the last thing newspapers need. You can almost hear the gnashing of teeth, the hair-pulling, and the calls in to legal.&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt; Not now! Not &lt;em&gt;Google!&lt;/em&gt;&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;But it's true - Google's longstanding policy of no advertising on the Google News site is becoming less policy than loose guideline. As John Battelle so aptly &lt;a title="john battelle" href="http://feedproxy.google.com/~r/JohnBattellesSearchblog/~3/LZzqxJN_Cys/004834.php"&gt;puts it&lt;/a&gt;, "sh*tstorm to follow."&lt;/p&gt;
&lt;p&gt;Google is now running contextual ads against Google News search results in the United States. Search for "Barack Obama" right about now and you'll see ads for a Barack Obama watch, and a Barack Obama wall plaque. Search "recession" and you get pretty much what you'd expect -- work-at-homes schemes and continuing education programs.&lt;/p&gt;</extract-unformatted>
  <featured type="boolean">false</featured>
  <id type="integer">3368</id>
  <learn-more-formatted>&lt;p&gt;Econsultancy has published an &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/search-engine-optimization-seo-best-practice-guide"&gt;SEO Best Practice Guide&lt;/a&gt;&lt;/strong&gt;, a comprehensive report about search engine optimization written by Dr Dave Chaffey which has been described as the 'SEO Bible'. We have also published a &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/sem-search-engine-optimisation-seo-business-case"&gt;business case&lt;/a&gt;&lt;/strong&gt; for SEO and a &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/sem-seo-request-for-proposal-rfp"&gt;Request for Proposal template file&lt;/a&gt;&lt;/strong&gt; for those looking to hire an SEO agency.&lt;/p&gt;</learn-more-formatted>
  <learn-more-unformatted>&lt;p&gt;Econsultancy has published an &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/search-engine-optimization-seo-best-practice-guide"&gt;SEO Best Practice Guide&lt;/a&gt;&lt;/strong&gt;, a comprehensive report about search engine optimization written by Dr Dave Chaffey which has been described as the 'SEO Bible'. We have also published a &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/sem-search-engine-optimisation-seo-business-case"&gt;business case&lt;/a&gt;&lt;/strong&gt; for SEO and a &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/sem-seo-request-for-proposal-rfp"&gt;Request for Proposal template file&lt;/a&gt;&lt;/strong&gt; for those looking to hire an SEO agency.&lt;/p&gt;</learn-more-unformatted>
  <legacy-article-id type="integer" nil="true"></legacy-article-id>
  <name>Ads on Google News</name>
  <private type="boolean">false</private>
  <published-at type="datetime">2009-02-26T19:47:00+00:00</published-at>
  <slug>ads-on-google-news</slug>
  <tweetbacks-updated-at type="datetime">2009-04-30T02:03:41+01:00</tweetbacks-updated-at>
  <unpublished-at type="datetime" nil="true"></unpublished-at>
  <updated-at type="datetime">2009-10-13T10:03:25+01:00</updated-at>
  <views-count type="integer">743</views-count>
</blog-post>
