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  <body-formatted>&lt;p&gt;&lt;strong&gt;STARTING OUT&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://econsultancy.com/blog/3780-a-20-step-starters-guide-to-using-twitter-efficiently"&gt;A 20-step starter&#8217;s guide to using Twitter efficiently&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://econsultancy.com/blog/3082-ten-tips-for-twitter"&gt;10 tips for Twitter&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://econsultancy.com/blog/3852-tips-for-brands-starting-out-on-twitter-2"&gt;Six tips for brands starting out on twitter&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&#160;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;MOVING AHEAD&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://econsultancy.com/blog/3418-twitter-13-types-of-tweet-to-take-notice-of"&gt;Twitter: the 13 types of tweet to take notice of&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://econsultancy.com/blog/4162-the-10-twitter-commandments"&gt;The 10 Twitter Commandments&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://econsultancy.com/blog/4024-ten-reasons-not-to-follow-people-on-twitter"&gt;10 reasons not to follow people on Twitter&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://econsultancy.com/blog/3908-are-you-a-twitter-quitter "&gt;Are you a &#8216;Twitter Quitter&#8217;?&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://econsultancy.com/blog/2763-10-reasons-why-twitter-is-great-for-the-search-industry-2"&gt;10 reasons why Twitter is great for the search industry&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&#160;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;DRILLING DEEPER&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://econsultancy.com/blog/4129-16-bitchin-commands-and-shortcuts-for-twitter"&gt;16 bitchin' commands and shortcuts for Twitter&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://econsultancy.com/blog/4160-twitter-dm-autoresponders-15-tips-and-40+-examples "&gt;Twitter DM autoresponders: 15 tips and 40+ examples&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://econsultancy.com/blog/3526-10-ways-to-make-every-tweet-count-copywriting-for-twitter"&gt;Copywriting for Twitter: 10 ways to make every tweet count&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&#160;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;TOOLS AND RESOURCES&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://econsultancy.com/blog/2802-10-twitter-tools"&gt;10 Twitter tools&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://econsultancy.com/blog/4129-16-bitchin-commands-and-shortcuts-for-twitter"&gt;10 useful Twitter presentations&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&#160;&lt;/p&gt;</body-formatted>
  <body-unformatted>&lt;p&gt;&lt;span style="font-weight: bold; "&gt;STARTING OUT&lt;/span&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://econsultancy.com/blog/3780-a-20-step-starters-guide-to-using-twitter-efficiently"&gt;A 20-step starter&amp;rsquo;s guide to using Twitter efficiently&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://econsultancy.com/blog/3082-ten-tips-for-twitter"&gt;10 tips for Twitter&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://econsultancy.com/blog/3852-tips-for-brands-starting-out-on-twitter-2"&gt;Six tips for brands starting out on twitter&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;MOVING AHEAD&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://econsultancy.com/blog/3418-twitter-13-types-of-tweet-to-take-notice-of"&gt;Twitter: the 13 types of tweet to take notice of&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://econsultancy.com/blog/4162-the-10-twitter-commandments"&gt;The 10 Twitter Commandments&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://econsultancy.com/blog/4024-ten-reasons-not-to-follow-people-on-twitter"&gt;10 reasons not to follow people on Twitter&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://econsultancy.com/blog/3908-are-you-a-twitter-quitter "&gt;Are you a &amp;lsquo;Twitter Quitter&amp;rsquo;?&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://econsultancy.com/blog/2763-10-reasons-why-twitter-is-great-for-the-search-industry-2"&gt;10 reasons why Twitter is great for the search industry&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;DRILLING DEEPER&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://econsultancy.com/blog/4129-16-bitchin-commands-and-shortcuts-for-twitter"&gt;16 bitchin' commands and shortcuts for Twitter&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://econsultancy.com/blog/4160-twitter-dm-autoresponders-15-tips-and-40+-examples "&gt;Twitter DM autoresponders: 15 tips and 40+ examples&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://econsultancy.com/blog/3526-10-ways-to-make-every-tweet-count-copywriting-for-twitter"&gt;Copywriting for Twitter: 10 ways to make every tweet count&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;TOOLS AND RESOURCES&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://econsultancy.com/blog/2802-10-twitter-tools"&gt;10 Twitter tools&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://econsultancy.com/blog/4129-16-bitchin-commands-and-shortcuts-for-twitter"&gt;10 useful Twitter presentations&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;</body-unformatted>
  <created-at type="datetime">2009-07-08T16:15:40+01:00</created-at>
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  <extract-formatted>&lt;p&gt;&#160;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;Over the past couple of years we&#8217;ve written lots of articles on how to use Twitter both effectively and ethically, to help grow your audience and boost engagement.&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;I have aggregated a bunch of these posts together to share some insights on how we &#8211; and others &#8211; use Twitter as a tool to improve our business, and some pointers towards best (and worst) practice.&lt;/p&gt;
&lt;p&gt;I hope you&#8217;ll find these tips and how-to articles to be useful, whether you&#8217;re just starting out with Twitter, or have lapsed into inactivity, or are a frequent tweeter who is looking out for a few more optimisation clues.&lt;/p&gt;
&lt;p&gt;&#160;&lt;/p&gt;</extract-formatted>
  <extract-unformatted>&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;Over the past couple of years we&amp;rsquo;ve written lots of articles on how to use Twitter both effectively and ethically, to help grow your audience and boost engagement.&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;I have aggregated a bunch of these posts together to share some insights on how we &amp;ndash; and others &amp;ndash; use Twitter as a tool to improve our business, and some pointers towards best (and worst) practice.&lt;/p&gt;
&lt;p&gt;I hope you&amp;rsquo;ll find these tips and how-to articles to be useful, whether you&amp;rsquo;re just starting out with Twitter, or have lapsed into inactivity, or are a frequent tweeter who is looking out for a few more optimisation clues.&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;</extract-unformatted>
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&lt;p&gt;&#160;&lt;/p&gt;
&lt;div style=""&gt;
&lt;p&gt;For background on social media more generally, it's worth reading our (free to registered users)&#160;&lt;a href="http://econsultancy.com/reports/online-pr-and-social-media-trends-briefing"&gt;Social Media Trends Briefing&lt;/a&gt;&#160;(June 2009). Econsultancy has also&#160;published&#160;&lt;a href="http://econsultancy.com/reports/social-media-and-online-pr-digital-marketing-template-files"&gt;Social Media and Online PR&lt;/a&gt;&#160;Template Files, which you can adapt and use for your own projects. For innovation in this space, download our&#160;&lt;a href="http://econsultancy.com/reports/innovation-report"&gt;Innovation Report&lt;/a&gt;.&#160;&lt;/p&gt;
&lt;/div&gt;
&lt;p&gt;&#160;&lt;/p&gt;
&lt;/div&gt;
</learn-more-formatted>
  <learn-more-unformatted>&lt;p&gt;&lt;span style="font-family: 'Times New Roman'; font-size: 16px;"&gt;
&lt;div style="color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 10px; background-image: initial; background-repeat: initial; background-attachment: initial; -webkit-background-clip: initial; -webkit-background-origin: initial; background-color: #ffffff; background-position: initial initial; margin: 8px;"&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;div style="color: #000000; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 10px; background-image: initial; background-repeat: initial; background-attachment: initial; -webkit-background-clip: initial; -webkit-background-origin: initial; background-color: #ffffff; margin: 8px;"&gt;
&lt;p&gt;For background on social media more generally, it's worth reading our (free to registered users)&amp;nbsp;&lt;a href="http://econsultancy.com/reports/online-pr-and-social-media-trends-briefing"&gt;Social Media Trends Briefing&lt;/a&gt;&amp;nbsp;(June 2009). Econsultancy has also&amp;nbsp;published&amp;nbsp;&lt;a href="http://econsultancy.com/reports/social-media-and-online-pr-digital-marketing-template-files"&gt;Social Media and Online PR&lt;/a&gt;&amp;nbsp;Template Files, which you can adapt and use for your own projects. For innovation in this space, download our&amp;nbsp;&lt;a href="http://econsultancy.com/reports/innovation-report"&gt;Innovation Report&lt;/a&gt;.&amp;nbsp;&lt;/p&gt;
&lt;/div&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;/div&gt;
&lt;/span&gt;&lt;/p&gt;</learn-more-unformatted>
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  <name>130+ essential tips for Twitter fiends</name>
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  <updated-at type="datetime">2009-08-14T13:26:55+01:00</updated-at>
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</blog-post>
