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  <body-formatted>&lt;p&gt;Traffic Server, which will be an Incubator Project of the Apache Software foundation and which is &lt;a href="http://incubator.apache.org/projects/trafficserver.html"&gt;already available&lt;/a&gt; for download, was originally acquired by Yahoo when it purchased Inktomi. It works by "&lt;em&gt;caching frequently-accessed information at the edge of the network&lt;/em&gt;", in turn bringing content "&lt;em&gt;physically closer to end users, while enabling faster delivery and 
reduced bandwidth use&lt;/em&gt;". In one Yahoo test, a single server handled up to 35,000 requests per second.&lt;/p&gt;
&lt;p&gt;In an &lt;a href="http://news.cnet.com/8301-30685_3-10388600-264.html"&gt;interview&lt;/a&gt; with News.com, Shelton Shugar, Yahoo's SVP of Clouding Computing, stated that Yahoo is open sourcing Traffic Server because it thinks it can build a community around it:&lt;/p&gt;
&lt;blockquote&gt;
&lt;p&gt;&lt;em&gt;We've donated Traffic Server to Apache because we think it's a great piece of 
code, and we want to build a community around that in the same manner we built a 
community out of Hadoop.&lt;/em&gt;&lt;/p&gt;
&lt;/blockquote&gt;
&lt;p&gt;Hadoop is an open source Java software framework that Yahoo has contributed significantly to.&lt;/p&gt;
&lt;p&gt;What about competitors? "&lt;em&gt;We suspect our larger competitors already have some solution they're happy with&lt;/em&gt;," Shugar says.&lt;/p&gt;
&lt;p&gt;It's an interesting move. When it comes to Yahoo's consumer facing products, not much appears to be changing. But behind the scenes, Yahoo has made significant investments in reaching out &lt;a href="http://econsultancy.com/blog/3287-yahoo-makes-developers-the-boss"&gt;to developers&lt;/a&gt;. This is just the latest example. The question is whether a good rapport with the developer community is really what Yahoo needs right now.&lt;/p&gt;
&lt;p&gt;Time will tell. In the meantime, if you have a significant amount of traffic and a web proxy cache fits into your plans, Yahoo hopes you'll take a look at Traffic Server. After all, it's all about '&lt;em&gt;&lt;a href="http://econsultancy.com/blog/4663-yahoo-releases-new-ad-campaign-about-y-ou"&gt;Y!ou&lt;/a&gt;&lt;/em&gt;'.&lt;/p&gt;
&lt;p&gt;&lt;em&gt;Photo credit: &lt;a href="http://www.flickr.com/photos/yodelanecdotal/"&gt;Yodel Anecdotal&lt;/a&gt; via Flickr.&lt;/em&gt;&lt;/p&gt;</body-formatted>
  <body-unformatted>&lt;p&gt;Traffic Server, which will be an Incubator Project of the Apache Software foundation and which is &lt;a href="http://incubator.apache.org/projects/trafficserver.html"&gt;already available&lt;/a&gt; for download, was originally acquired by Yahoo when it purchased Inktomi. It works by "&lt;em&gt;caching frequently-accessed information at the edge of the network&lt;/em&gt;", in turn bringing content "&lt;em&gt;physically closer to end users, while enabling faster delivery and 
reduced bandwidth use&lt;/em&gt;". In one Yahoo test, a single server handled up to 35,000 requests per second.&lt;/p&gt;
&lt;p&gt;In an &lt;a href="http://news.cnet.com/8301-30685_3-10388600-264.html"&gt;interview&lt;/a&gt; with News.com, Shelton Shugar, Yahoo's SVP of Clouding Computing, stated that Yahoo is open sourcing Traffic Server because it thinks it can build a community around it:&lt;/p&gt;
&lt;blockquote&gt;
&lt;p&gt;&lt;em&gt;We've donated Traffic Server to Apache because we think it's a great piece of 
code, and we want to build a community around that in the same manner we built a 
community out of Hadoop.&lt;/em&gt;&lt;/p&gt;
&lt;/blockquote&gt;
&lt;p&gt;Hadoop is an open source Java software framework that Yahoo has contributed significantly to.&lt;/p&gt;
&lt;p&gt;What about competitors? "&lt;em&gt;We suspect our larger competitors already have some solution they're happy with&lt;/em&gt;," Shugar says.&lt;/p&gt;
&lt;p&gt;It's an interesting move. When it comes to Yahoo's consumer facing products, not much appears to be changing. But behind the scenes, Yahoo has made significant investments in reaching out &lt;a href="http://econsultancy.com/blog/3287-yahoo-makes-developers-the-boss"&gt;to developers&lt;/a&gt;. This is just the latest example. The question is whether a good rapport with the developer community is really what Yahoo needs right now.&lt;/p&gt;
&lt;p&gt;Time will tell. In the meantime, if you have a significant amount of traffic and a web proxy cache fits into your plans, Yahoo hopes you'll take a look at Traffic Server. After all, it's all about '&lt;em&gt;&lt;a href="http://econsultancy.com/blog/4663-yahoo-releases-new-ad-campaign-about-y-ou"&gt;Y!ou&lt;/a&gt;&lt;/em&gt;'.&lt;/p&gt;
&lt;p&gt;&lt;em&gt;Photo credit: &lt;a href="http://www.flickr.com/photos/yodelanecdotal/"&gt;Yodel Anecdotal&lt;/a&gt; via Flickr.&lt;/em&gt;&lt;/p&gt;</body-unformatted>
  <created-at type="datetime">2009-11-03T03:09:29+00:00</created-at>
  <enabled-blog-comments-count type="integer">1</enabled-blog-comments-count>
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  <extract-formatted>&lt;p&gt;&lt;strong&gt;&lt;img alt="" height="103" src="http://farm3.static.flickr.com/2426/3620023763_4f1503359f_m.jpg" style="margin-left: 5px; margin-right: 5px; float: right;" width="138" /&gt;If your website gets massive traffic, or you are building a new website and can't sleep at night because you're worried that you will, Yahoo wants to help. And it doesn't want anything in return, except maybe your love.&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;On Tuesday, Yahoo will announce that it has open sourced Traffic Server, the HTTP web proxy cache it uses internally to serve up millions upon millions of requests to its users on a daily basis in an efficient manner.&lt;/p&gt;</extract-formatted>
  <extract-unformatted>&lt;p&gt;&lt;strong&gt;&lt;img style="margin-left: 5px; margin-right: 5px; float: right;" src="http://farm3.static.flickr.com/2426/3620023763_4f1503359f_m.jpg" alt="" width="138" height="103" /&gt;If your website gets massive traffic, or you are building a new website and can't sleep at night because you're worried that you will, Yahoo wants to help. And it doesn't want anything in return, except maybe your love.&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;On Tuesday, Yahoo will announce that it has open sourced Traffic Server, the HTTP web proxy cache it uses internally to serve up millions upon millions of requests to its users on a daily basis in an efficient manner.&lt;/p&gt;</extract-unformatted>
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  <name>Got traffic? Yahoo has a gift for you</name>
  <private type="boolean">false</private>
  <published-at type="datetime">2009-11-03T09:39:34+00:00</published-at>
  <slug>got-traffic-yahoo-has-a-gift-for-you</slug>
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  <updated-at type="datetime">2009-11-03T09:39:35+00:00</updated-at>
  <views-count type="integer">2589</views-count>
</blog-post>
