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  &lt;p&gt;The SFO study surveyed members of &lt;a href="http://www.zopa.com/ZopaWeb/"&gt;Zopa.com&lt;/a&gt;, an online lending community, as well as a general sample of mainstream banking customers. &lt;/p&gt;
  &lt;p&gt;Findings of the survey include: &lt;/p&gt;
  &lt;blockquote&gt;
    &lt;p&gt;&#8226;&#160;74% of consumers would consider borrowing online through a &#8216;social lending&#8217; community rather than a high street bank. &lt;/p&gt;
    &lt;p&gt;&#8226;&#160;Between 43 and 69% of people felt that the interest charged on&#160;borrowing from high street banks was not fair in comparison to the interest rate received on savings and investments.&lt;/p&gt;
    &lt;p&gt;&#8226;&#160;On average, 64% of general bankers said that they had received charges from their principle bank which they felt were unfair or unreasonable.&lt;/p&gt;
    &lt;p&gt;&#8226;&#160;Nearly 8 out of 10 people of people who have borrowed on Zopa said that Zopa secures a lower rate of interest than offered by high street banks. &lt;/p&gt;
  &lt;/blockquote&gt;
  &lt;p&gt;Study author Professor Michael Hulme believes social lending offers more to consumers: &lt;/p&gt;
  &lt;blockquote&gt;
    &lt;p&gt;
      &lt;em&gt;&#8220;For most people, banking does not provide any form of rewarding or valued experience, it is simply a necessity. In contrast, the community sites we looked at appeared to offer a much deeper appreciation of the individual far beyond the actual transaction."&lt;/em&gt;
    &lt;/p&gt;
  &lt;/blockquote&gt;
  &lt;p&gt;High street banks and traditional lenders are likely to be sceptical about this report, as the study was partly funded by online financial community Zopa. &lt;br /&gt;&lt;/p&gt;
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  &lt;Paragraph&gt;The SFO study surveyed members of &lt;Link URL="http://www.zopa.com/ZopaWeb/" Window="New"&gt;Zopa.com&lt;/Link&gt;, an online lending community, as well as a general sample of mainstream banking customers. &lt;/Paragraph&gt;
  &lt;Paragraph&gt;Findings of the survey include: &lt;/Paragraph&gt;
  &lt;Block&gt;
    &lt;Paragraph&gt;&#8226;&#160;74% of consumers would consider borrowing online through a &#8216;social lending&#8217; community rather than a high street bank. &lt;/Paragraph&gt;
    &lt;Paragraph&gt;&#8226;&#160;Between 43 and 69% of people felt that the interest charged on&#160;borrowing from high street banks was not fair in comparison to the interest rate received on savings and investments.&lt;/Paragraph&gt;
    &lt;Paragraph&gt;&#8226;&#160;On average, 64% of general bankers said that they had received charges from their principle bank which they felt were unfair or unreasonable.&lt;/Paragraph&gt;
    &lt;Paragraph&gt;&#8226;&#160;Nearly 8 out of 10 people of people who have borrowed on Zopa said that Zopa secures a lower rate of interest than offered by high street banks. &lt;/Paragraph&gt;
  &lt;/Block&gt;
  &lt;Paragraph&gt;Study author Professor Michael Hulme believes social lending offers more to consumers: &lt;/Paragraph&gt;
  &lt;Block&gt;
    &lt;Paragraph&gt;
      &lt;Quote&gt;&#8220;For most people, banking does not provide any form of rewarding or valued experience, it is simply a necessity. In contrast, the community sites we looked at appeared to offer a much deeper appreciation of the individual far beyond the actual transaction."&lt;/Quote&gt;
    &lt;/Paragraph&gt;
  &lt;/Block&gt;
  &lt;Paragraph&gt;High street banks and traditional lenders are likely to be sceptical about this report, as the study was partly funded by online financial community Zopa. &lt;LineBreak /&gt;&lt;/Paragraph&gt;
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  <created-at type="datetime">2006-11-24T11:51:00+00:00</created-at>
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  &lt;p&gt;
    &lt;strong&gt;A new study has claimed that the social networking boom could eventually threaten the dominance of traditional lenders.&lt;/strong&gt;
  &lt;/p&gt;
  &lt;p&gt;A study by the &lt;a href="http://www.socialfuturesobservatory.co.uk/"&gt;Social Futures Observatory&lt;/a&gt; think-tank found that many consumers would consider borrowing through online &#8216;social lending&#8217; communities rather than high street banks and other traditional lenders. &lt;/p&gt;
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    &lt;Emphasis&gt;A new study has claimed that the social networking boom could eventually threaten the dominance of traditional lenders.&lt;/Emphasis&gt;
  &lt;/Paragraph&gt;
  &lt;Paragraph&gt;A study by the &lt;Link URL="http://www.socialfuturesobservatory.co.uk/" Window="New"&gt;Social Futures Observatory&lt;/Link&gt; think-tank found that many consumers would consider borrowing through online &#8216;social lending&#8217; communities rather than high street banks and other traditional lenders. &lt;/Paragraph&gt;
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  <learn-more-formatted>&lt;p&gt;Econsultancy's &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/online-customer-service-buyers-guide-2009"&gt;Online Customer Service Buyer's Guide&lt;/a&gt;&lt;/strong&gt; includes profiles of suppliers offering online survey tools.&lt;/p&gt;</learn-more-formatted>
  <learn-more-unformatted>&lt;p&gt;Econsultancy's &lt;strong&gt;&lt;a href="http://econsultancy.com/reports/online-customer-service-buyers-guide-2009"&gt;Online Customer Service Buyer's Guide&lt;/a&gt;&lt;/strong&gt; includes profiles of suppliers offering online survey tools.&lt;/p&gt;</learn-more-unformatted>
  <legacy-article-id type="integer">362214</legacy-article-id>
  <name>Internet social lending 'may threaten banks'</name>
  <private type="boolean">false</private>
  <published-at type="datetime">2006-11-24T13:21:00+00:00</published-at>
  <slug>internet-social-lending-may-threaten-banks</slug>
  <tweetbacks-updated-at type="datetime">2009-04-28T22:38:47+01:00</tweetbacks-updated-at>
  <unpublished-at type="datetime" nil="true"></unpublished-at>
  <updated-at type="datetime">2009-10-13T08:45:25+01:00</updated-at>
  <views-count type="integer">447</views-count>
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