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  &lt;p&gt;Giersch won an injunction stopping the search giant using the name, echoing a UK case in which London-based Independent International Investment Research, which had been using the name 'Gmail' for its investors' online data suite, forced Google to &lt;a href="https://mail.google.com/mail/help/intl/en-GB/googlemail.html"&gt;rename&lt;/a&gt; its product 'Google Mail'.&lt;/p&gt;
  &lt;p&gt;Now Giersch's lawyer said Google would have to continue with its appeals against the injunction because the businessman will not be bought.&lt;/p&gt;
  &lt;blockquote&gt;
    &lt;p&gt;
      &lt;em&gt;"Daniel made it clear from the beginning that he had never had the goal to sell his trade mark," &lt;/em&gt;Sebastian Eble &lt;a href="http://www.out-law.com//default.aspx?page=7882"&gt;told&lt;/a&gt; Out-Law this week.&lt;/p&gt;
    &lt;p&gt;
      &lt;em&gt;"Daniel is a millionaire so, you know, &#8364;250,000 is for Daniel not a big amount of money. Even if they would ... offer him millions, I do not think that Daniel would sell it because it is like his little baby, Giersch-mail, so it is named G-mail."&lt;/em&gt;
    &lt;/p&gt;
  &lt;/blockquote&gt;
  &lt;p&gt;Giersch holds the key to G-mail across much of Europe. OutLaw reports he has also trademarked it in Norway, Monaco and Switzerland - suggesting that, if it cannot &lt;em&gt;buy&lt;/em&gt; the name, Google may be forced to dilute its e-mail brand across swathes of the continent.&lt;/p&gt;
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  &lt;Paragraph&gt;Giersch won an injunction stopping the search giant using the name, echoing a UK case in which London-based Independent International Investment Research, which had been using the name 'Gmail' for its investors' online data suite, forced Google to &lt;Link URL="https://mail.google.com/mail/help/intl/en-GB/googlemail.html" Window="New"&gt;rename&lt;/Link&gt; its product 'Google Mail'.&lt;/Paragraph&gt;
  &lt;Paragraph&gt;Now Giersch's lawyer said Google would have to continue with its appeals against the injunction because the businessman will not be bought.&lt;/Paragraph&gt;
  &lt;Block&gt;
    &lt;Paragraph&gt;
      &lt;Quote&gt;"Daniel made it clear from the beginning that he had never had the goal to sell his trade mark," &lt;/Quote&gt;Sebastian Eble &lt;Link URL="http://www.out-law.com//default.aspx?page=7882" Window="New"&gt;told&lt;/Link&gt; Out-Law this week.&lt;/Paragraph&gt;
    &lt;Paragraph&gt;
      &lt;Quote&gt;"Daniel is a millionaire so, you know, &#8364;250,000 is for Daniel not a big amount of money. Even if they would ... offer him millions, I do not think that Daniel would sell it because it is like his little baby, Giersch-mail, so it is named G-mail."&lt;/Quote&gt;
    &lt;/Paragraph&gt;
  &lt;/Block&gt;
  &lt;Paragraph&gt;Giersch holds the key to G-mail across much of Europe. OutLaw reports he has also trademarked it in Norway, Monaco and Switzerland - suggesting that, if it cannot &lt;Quote&gt;buy&lt;/Quote&gt; the name, Google may be forced to dilute its e-mail brand across swathes of the continent.&lt;/Paragraph&gt;
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  <created-at type="datetime">2007-03-16T08:17:00+00:00</created-at>
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  &lt;p&gt;
    &lt;strong&gt;A German businessman who owns the 'G-mail' trademark so desired by &lt;a href="http://www.google.com"&gt;Google&lt;/a&gt; says he would refuse to sell the name, even for millions of dollars.&lt;/strong&gt;
  &lt;/p&gt;
  &lt;p&gt;Hamburg-based &lt;a href="http://www.giersch.com/rel/"&gt;Daniel Giersch&lt;/a&gt; registered the name for his postal service in 2000 and launched an e-mail adjunct in 2003, before Google launched its web-based mail client a year later.&lt;/p&gt;
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    &lt;Emphasis&gt;A German businessman who owns the 'G-mail' trademark so desired by &lt;Link URL="http://www.google.com" Window="New"&gt;Google&lt;/Link&gt; says he would refuse to sell the name, even for millions of dollars.&lt;/Emphasis&gt;
  &lt;/Paragraph&gt;
  &lt;Paragraph&gt;Hamburg-based &lt;Link URL="http://www.giersch.com/rel/" Window="New"&gt;Daniel Giersch&lt;/Link&gt; registered the name for his postal service in 2000 and launched an e-mail adjunct in 2003, before Google launched its web-based mail client a year later.&lt;/Paragraph&gt;
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  <name>German keeps Euro Gmails close to his chest</name>
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  <published-at type="datetime">2007-03-16T11:26:00+00:00</published-at>
  <slug>german-keeps-euro-gmails-close-to-his-chest</slug>
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  <updated-at type="datetime">2009-04-28T22:44:56+01:00</updated-at>
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