Gone fishing: Seven tips for providing customer service support via Twitter
I've never done a list before, but here's my seven tips from using Twitter to provide customer service and online help and support. What are yours?
When Twitter met Yammer
I have been exploring for a while to see if a link between our customer service agents on Yammer and our customers on Twitter exists. Is there a point at which the two platforms could come together in the provision of customer service?
Happily there is. It's a bit clunky but it works. And the answer is '#yam'.
Confessions of a corporate tweeter
There are lots of articles about how brands should use Twitter. They all give good sound advice to the budding corporate tweeter: listen before you dive in, have something relevant to say, or learn from cases like Motrin or Skittles.
This is all very generic though, so let me try to give you my random insights and observations as @guy1067, a corporate tweeter for Carphone Warehouse.
Enjoy the conversation while it lasts...
We live in a maelstrom of activity and invention. A new world we are evolving every day; some days more than others. We sometimes, perhaps more often than we'd like to think, get caught up in the hype or in the detail of what we do. We get stuck on definitions and fads, guidelines and best practice, manifestos and policies.
We also forget about the simple beauty of the medium we work in. This is a personal reflection, indulgent perhaps. But I make no concessions: it sometimes good to take a step backwards and reflect on what we've got now and what's in front of us.
Social media: the best and worst of 2009
Email marketing: six steps to improving customer engagement in 2010
Web 2.0
Graham Charlton
Strategy & Planning
