UK Paid Search market close to £2 billion - new report

… in client-side staff to manage SEO and implement changes. In a survey … become apparent, including more investment in SEO and an increased focus on other … includes extensive details on 29 search agencies and their specialities, as well as …

Data and Relationship Visualisation Tools - what's out there?

… , or even link / social network analysis for search engine optimisation. Though we are beginning to see some search agencies develop and even productise such technology e.g. Spannerworks' Network Sense. With increasing use of standardised data sets (or, …

Are some clicks more equal than others?

… If you can determine whether it's search engine optimisation (SEO) or brand recognition that has directed people to your site … again. Peter Hutchinson, operations director at direct marketing agency Netizen Digital recognises this pattern all too well: …

Brits prefer organic search results - survey

… for, which reinforces the need for optimised product landing pages. A study published by WebSideStory last year suggested that SEO could be almost as effective as paid search. Their study of 20 major e-commerce sites found that paid search …

E-consultancy publishes Online PR Briefing

… PR? Which department or agency should own Online PR? SEO and Online PR Importance … sits (i.e. what department or agency should own it).   Is it part of … or is it something which traditional PR agencies should be doing as part of …

Interview with 'super-affiliate' Keith Budden

… office or an external press agency producing press releases on a … Our recent Affiliate Census showed SEO is by far the most … it is also a threat to SEO affiliates as there are now … been approached by a digital agency who are looking at tracking …

Search Engine Marketing survey attracts 700 respondents

… open to search engine marketers working in-house or for agencies. Participants will be entitled to a free copy of the … covered in the survey include search budgets, the effectiveness of SEO / PPC, attitudes to different search engines and barriers to …

Xmas is coming, Google is getting fat and it's minus 30!

… as it plays to our advantage being an ethical SEO company. But I do feel for those online … Damon Lightley is an account director at Site Visibility , a search engine marketing & optimisation agency.

Bigmouthmedia agrees EU 60m merger

… 2. Accept an offer from a big agency 3. Merge and grow Leach said the … to the culture often found in Big Agencies: “Some big organisations are worse than others … s large clients had about 15 search agencies working around the world, with 15 different …

The 100th birthday of the press release

… recent article for Promotion World entitled, “SEO PR: Buzzworthy or Just Hype?” … of inventors are urging public relations agencies to post their news releases to … executives who hire PR agencies and SEO firms. So, the advocates of “SEO PR” and “PR 2.0” …

Dr Martens launches new website freedm2.com – beautiful but flawed?

… a modicum more accessible. The message I’m hearing from advertising agencies is that they really don’t care about accessibility (or SEO). (Try navigating around the freedm2.com site for a bit and then …

Google secrets? Leaked AOL data provides insight on search strategies

… ://www.aolsearchdatabase.com Although ‘blackhat’ SEO is not for the fainthearted … , and a good source of SEO information, made more important because … Arjo Ghosh is CEO of Spannerworks , a search engine marketing agency. …

Why aren't there more online marketing strategy consultants?

… UK). There are plenty of good agencies, no doubt with excellent strategy and … enough to understanding the importance, say, of SEO, or user experience. And they don't … online marketing strategy to an advertising agency? Don't get me started... Personally …

Web launch delays blamed on lack of content

… of between £25,000 and £100,000. “Agencies and their clients must put content at … website and how it is tuned for SEO. However, a website is a primary marketing … new online project demands fresh content and agencies and their clients must ensure they have …

Will inventory shortage threaten online ad boom?

… revenues away from both advertising agencies and traditional press outlets.” But … on interviews with leading advertisers and agencies, highlights potential supply bottlenecks for … with their combined PPC and SEO strategies. The launch of Microsoft’s …