Coming soon to a search near you: Google Apps documents

… engines. The change only applies to documents that have been published with the " … and spammers believe there's any chance documents published via Google Apps can be … itself the target of abuse. Other document sharing services like Scribd and another …

How to use Google Analytics to track telephone leads: Part three

… full URL by calling the document.URL JavaScript command and storing … calltracker') != "" && getCookie('calltracker') != null) {         cStr = document.cookie.replace(/^(.*)calltracker=([^\;]+)(.*)$/,"$2");     }          if …

Ann Taylor barters for blog posts: Will the FTC take note?

… gift them free stuff (and advertize in their pages). The main problem for Ann Taylor is that this gift was so well documented. And while this specific case may not result in any FTC fines, if this becomes a popular tactic to entice fickle bloggers to …

Wikileaks: whistleblowing, investigative journalism isn't cheap

… has hosted a number of prominent leaked documents since its founding in 2007, has … clear: despite the fact that the documents it has obtained are of significant value … develop the stories that await behind Wikileaks documents, but I suppose there's about as …

Ten tips for scoping your e-commerce platform

… . If something works well (back this up with your analytics and voice-of-customer data...if you have it) make sure it is documented. Keeping what’s good is as important as addressing what’s not and will help manage the project scope/cost. I worked with a …

Q&A: Why online's missing out on $50B in co-op ad money

… third-party email service provider who can document the creative, the send, the list, … something like couponing you can’t document anything more, can you? Online you … bureau that’s probably involved in documenting billboard advertising. Whether or not such …

5 reasons your press page should lose the PDFs

… Smartphone equipped with the software necessary to download and decode those documents. That's probably usually the case, but not always. The … If Google can barely cope with the content in PDF documents, it's unlikely your own site search mechanism is any …

Customer experience stats round up

UK customer satisfaction with online retailers (ForeSee) According to the Christmas Customer Satisfaction Index from ForeSee Results, customers are happier with online retailers this year, with the average score up 6.5% to 71. Pureplays Amazon and …

How to get your web analytics implementation right

… pages. Elements like this were missed in the initial implementation because the agency did not map requirements into a specification document. Don’t forget external websites that are linked to your e-commerce platform, such as white label supplier sites. …

Q&A with Hot Potato's Justin Shaffer on digital event sharing

… way as a result. Conversely, in the scenario we're working on promoting, we'll be providing great tools for both documenting your own experience, and sharing with others, as well as finding other interesting content (and voices) around the event. We …

Nexus One draws attention to Google's customer service shortcomings

… one-and-a-half hours on the phone with customer service. "T-Mobile also said Google hasn't provided them with any support documents for the phone. Welcome to direct sales Google!” he wrote. Another using the name SouthFlGuy was also sent back and forth …

Free your blog comments from SEO and improve your SEO

… at my own blog.  You’ll be able to see that the short discussion it triggered occurred on Twitter and yet it is documented on my blog. So, without further ado; my whirlwind tour of: Intense Debate Intense Debate has improved greatly in the last few …

Stop, collaborate and listen: knowledge management has a brand new adventure

… updated company policies and an RSS feed could pipe this info direct to them instead of expecting them to digest documents on an Intranet.  Crowdsourcing This involves asking your audience for the answers and building a solution around their feedback. …

IAB and 4A's lay out new rules for data usage online

… of spending time negotiating the same things over and over again for each campaign, an industry-accepted Ts&Cs document will allow us to use our resources where they are needed most—ensuring campaigns maximize advertisers’ results.” Establishing …

Morgan Stanley: Mobile web will be 2X the size of desktop internet

… plenty of room for shifts and surprises in the various areas of mobile dominance. We wouldn't presume to summarize over 1,000 pages of mobile data in a blog post. Dig in at Morgan Stanley. Alternately, ReadWriteWeb has posted both documents on Scribd.