Is Google really capable of detecting paid links and webspam?

… backlinks reveals a ton of links, generally from rinky dink blogs … Of course, none of the links on this blog are nofollowed … it clear that payment for links, not affiliate popularity, is what … really capable of detecting paid links and webspam? Of course, the …

Will paid tweets become the new paid links?

… to become the new paid link. Services like Sponsored Tweets and … are the Twitter equivalent of link brokers. And plenty of money … they might sites selling paid links? Should they also smack down … as a risk-free paid link extravaganza. And the Twitterati will …

Buying or selling SEO links? Look at the trouble you’re causing

… sound business logic by selling advertorial links. Right on cue, specialist advertorial … to ensure that it fully discounts links intended to manipulate search engine … probably take their 'forbidden' advertorial link sales underground and into clandestine …

Are relevant links overvalued by SEOs?

… came to the conclusion that relevant links are overvalued: Sites are ranking regardless … the test had consistently low relevant link counts. Instead, authority factors such as … finding it difficult to acquire links from authoritative websites relevant to …

What is the best way to display shopping basket links?

… could be argued that these links, which are important calls to … for shoppers. Amazon's basket link is relatively subtle, and blends … ways of showing the basket link and its contents. US retailer … provides one such example. It links to the checkout at the …

Are paid friends the new paid links?

… and Propeller. As with paid links, buyers should beware. Facebook's … those who buy and sell links, individuals who sell their social … company that uses/abuses paid links extensively and has top SERPs … from its use of paid links. Yet the ROI in buying …

Fetchback adds opt-out link to ads and loses fewer web surfers

Starting in June, Fetchback started adding a link to its ad units that sent consumers to a page explaining … an option to opt-out of future Fetchback targeting. Since adding the links to its ads, Fetchback has seen fewer consumers withdraw from targeting. …

Dumb move of the year: NLA to charge for newspaper web links

… , a "press cutting" now includes a link to a newspaper website where content can … PR agencies to pay for sending such links. Not surprisingly, this has sparked ire among … -that’s their choice. But charging for links to publicly available, free material is …

Google changes the game on PageRank sculpting, starts following JavaScript links

… quite simply the 'blocking' of links (eg. using nofollow) to 'sculpt' … could nofollow 5 of those links to pass on 2 PageRank … should be taken next. JavaScript Links Google doesn't like paid … if you’re selling paid links and thought JavaScript was protecting …

Link building: less can be more

… to be quite important: a link from Nielsen's website, which … fact that this single inbound link likely contributed to our page … make more sense to approach link building as a nuanced rather … development and baiting the right links, targeting that content to high …

10 linkbait strategies to build links and drive traffic

… show credibility for your advice through links to other respected websites, customer reviews … webcasts or podcasts can create links from different sources.  Community: polls … work really well for generating links from journalists and bloggers, especially …

The links you don't want indexed by the engines

… company IP address range. 3. Affiliate links - If you're using one of … won't matter much as the link juice won't follow your way … ] 4. Pay per click agency links - Similar to off the shelf affiliate … query. 5. Google URL Builder links - I am a huge fan of …

How many links are too many?

… Google penalize them for running a link farm. Fortunately, we have a … think carefully about how many links you provide on a single … a page has a ton of links. According to Cutts, "pages with … not follow all of those links but because Google is dividing …

When is a paid link not a paid link?

… no-followed? What about parent companies linking to subsidiaries and brands? Vendors linking … no uncertain terms, that if affiliate links came from valuable, relevant, trust-worthy … retail-specific search queries. 2. Links to sister company websites Last …

Yahoo files patent application on reciprocal linking

… application, entitled "Identifying excessively reciprocal links among web entities", lists Yahoo … are calculated. The concentration of reciprocal links at the particular host is … determine the concentration of reciprocal links. The particular host's rank …