UK online spending to double by 2010
UK web shoppers will spend £6.25 billion on groceries a year by 2010, an increase of 235% over last year, according to a study by Paypal.
Research by the payment firm suggests British online spending will double to £39 billion, with the grocery sector taking the lion’s share of the market.
Google Analytics now offers immediate access for all
Google Analytics will from today provide instant access for anybody that wants to open an account and start using the service to monitor visitor activity on their website/s.
The service, which is free of charge, provides comprehensive information on visitor behaviour to help webmasters better understand how their sites are being used and where users are coming from.
Window shopping gets literal on the high street
I've been watching this story about Polo Ralph Lauren's ever-so-literal 'window shopping' for the past week, wondering if most people were thinking just what I was thinking.
Supposedly inspired by Spielberg's film adaption of Minority Report, Ralph Lauren has come up with a hybrid touch-screen shop window, where passers-by can shop by touching the window and selecting the items they see in the window.
Google Maps launches printable coupons scheme
Get some, get some – Google Maps is inviting local business owners to add their company listing to its maps alongside a printable coupon, which can be redeemed offline by consumers.
The move, a push to increase listings and increase reach among SMEs, is interesting not least for the offline focus.
Britons spend 50 days a year online
The average British broadband user now spends around 50 days a year on the web, according to a new survey by YouGov.
General surfing was the most popular internet-based activity at an average seven hours and 54 minutes per week.
Web blamed as Powerhouse shuts shop
Administrators of electronics chain Powerhouse have blamed rising competition from e-tailers after the firm closed its UK stores yesterday.
"Internet retailers and increased competition on the high street, coupled with the ongoing deterioration in the UK electrical retail market, has led to Powerhouse being unable to sustain its position in the retail marketplace," BDO Stoy Hayward said in a statement.
Online card payments rise in UK
More than 50% of UK adults made an online purchase with their credit or debit cards last year, according to new research .
Payments association Apacs says 25 million adults (52% of all adults and 74% of internet users) bought goods online during 2005, an 11% rise over the previous year.
The 12 fundamentals of e-commerce
We are often asked about the fundamentals of e-commerce: how do you build an online retail store, what do customers need to see, what does Google look for, how can you increase conversion rates?
I have compiled a list of the 12 fundamentals that you can put in place to enhance an existing online store or plan a new one...
Click fraud on the rise, according to Click Forensics study
Click fraud remains a growing problem for search engines and online advertisers, according to a study by US-based consultancy Click Forensics.
A 10-point checklist for landing page design
The fallout from Google's new 'Quality Score' is growing, with talk of "mass defections" to MSN and Yahoo, but if you want to stick with Google Adwords then you need to know how to create some quality landing pages.
A quality landing page is one that reinforces ‘conversion intent’. To do this, you need to consider the mindset of your visitor and provide just enough information to persuade them to convert. And no unnecessary distractions… ok?
So what are the 10 things you need to know about designing landing pages? Read on to find out...
Social media: the best and worst of 2009
Email marketing: six steps to improving customer engagement in 2010
Web 2.0
Graham Charlton
Strategy & Planning
