Google Checkout struggles against etailer resistance
Retailers are continuing to turn their backs on Google Checkout because of fears that they will be relinquishing ownership of their customers to the search giant, according to research published by the analyst house Piper Jaffray.
Yahoo and Orange link up on mobile search
The Guardian reports that Yahoo is close to a deal with Orange to provide search services to the mobile operator’s subscribers.
The agreement, following a similar deal with 3, would be a boost for the portal in its battle for mobile search users against Google.
Webwag enters customisable start page tussle
Webwag, the latest creation of ex-Google France chief Franck Poisson, is set to go live at the end of this month, adding more competition to the 'customisable start page' arena.
Google faces another click fraud case
Google is facing its third and probably not its last court appearance this year over click fraud, after the filing of a new class action lawsuit in Pennsylvania.
Samuel Lassoff, the owner of two US websites, has accused the search giant of exposing publishers to click fraud through a breach of contract, negligence, unjust enrichment and unfair business practices.
Google secrets? Leaked AOL data provides insight on search strategies
Although there are many sometimes confusing and contradictory statistics around search engine marketing and especially SEO, the AOL data provides a rare chance to see accurate statistics from a major engine fed by Google.
The results should be analysed by anyone interested in SEM…
How much traffic can Digg or Google News drive to your site?
Whilst looking through our site visitors stats recently I noticed two big spikes in traffic.
What may have caused them...?
Google Analytics now offers immediate access for all
Google Analytics will from today provide instant access for anybody that wants to open an account and start using the service to monitor visitor activity on their website/s.
The service, which is free of charge, provides comprehensive information on visitor behaviour to help webmasters better understand how their sites are being used and where users are coming from.
Google Maps launches printable coupons scheme
Get some, get some – Google Maps is inviting local business owners to add their company listing to its maps alongside a printable coupon, which can be redeemed offline by consumers.
The move, a push to increase listings and increase reach among SMEs, is interesting not least for the offline focus.
AOL keyword suggestion tool published
SEO Scoop has pointed out a keyword suggestion tool that has now been set up, based around the search data infamously published by AOL a couple of weeks ago.
The tool estimates the volume of searches for different keywords on the three biggest engines, based on their market share and the number of queries contained in AOL’s data.
PPC Management Software Firms – Feeling Nervous?
Over the last few days I have been learning about the new pay per click management tools that Yahoo! Search are soon to launch and the already live Google Adwords Editor in BETA.
Social media: the best and worst of 2009
Email marketing: six steps to improving customer engagement in 2010
Web 2.0
Graham Charlton
Strategy & Planning
