Pheedo launches 'FeedPowered' ads
Pheedo, an RSS ad network, has announced the launch of its FeedPowered ad platform, which enables marketers to use text and video RSS content within ad widgets.
FeedPowered ads are on-site advertisements which can present updated text, video or audio from any RSS feed.
Epsilon execs discuss email marketing
Ragy Thomas is the president and CTO of interactive services at email marketing company Epsilon , which is ramping up its presence in the UK and Europe.
We spoke to Ragy and Ted Wham (SVP and GM of EMEA at Epsilon International) about the firm's recent $435m purchase of mail order company Abacus, plans to become a multi-channel agency, making the giant step across the Atlantic, and increasing demands from clients in the email marketing space.
Tips on optimising your blog for SEO and readers
Jennifer Slegg at Search Engine Land has some useful tips on optimising your blog, for the benefit of both your readers and the search engines.
Jennifer presents some tips for increasing your visibility on search engines, others, including tips on fonts and descriptive titles, to make your blog more accessible and easy to read.
Here is a small selection of tips:
Myspace gains highlight reporting problems
This week’s news that Myspace has overtaken Yahoo! in terms of page views seems to have kicked off a much-needed debate about how sites' popularity is measured.
Research, released by comScore on Tuesday, found the social networking site had 0.6bn more page views than Yahoo! in November – a boost to Fox Interactive Media in its battle with the web giant for ad dollars.
Interview with the producers of BBC Backstage
Ian Forrester and Matthew Cashmore of BBC Backstage, the Beeb's developer network, talked to us about the challenges and opportunities of opening up your data to third parties.
E-consultancy seeks Head of Website Development
E-consultancy has doubled in size over the past year, but with that has come new challenges - let's just say we have a hefty development to-do list.
With that in mind we're on the lookout for a world class Head of Website Development. Somebody with very strong technical / development skills, as well as an understanding of how our plans fit in with business and marketing goals.
More details after the jump...
Pluck to close its RSS reader
Pluck, the two year old Texas-based social media company, has announced that it’s planning to shut off its RSS reader product line to focus into other business areas.
A notice on Pluck’s website advises that its RSS readers for Internet Explorer, FireFox and Pluck's web edition will be discontinued from January 7th, 2007. Subscribers will have two months to export their subscriptions to other readers.
Do your users know their RSS from their elbow?
Whilst we get all excited about social software and Web 2.0, does the average web user care at all? Should they?
The revenue model of user generated content?
Let’s face it shall we - no one creates something and then gives it away for free, expecting no return...
I mean, as much as we’d like to do stuff and give it away for free, in the interests of making the world a better place, the unfortunate reality is that we all have to earn our crust somehow, and if we throw our eggs into the user generated content basket, then you have to ask what the hell your revenue model is going to be?
Users mystified by Web 2.0, says report
Nielsen//NetRatings has released a
survey
that shows the latest internet trends and technologies are still a mystery to many UK consumers.
The report shows 52% of British web users believe online and digital technologies make their life easier, but a similar percentage say they find them difficult to follow.
Social media: the best and worst of 2009
Email marketing: six steps to improving customer engagement in 2010
Web 2.0
Graham Charlton
Strategy & Planning
