Site review: Fresh Apps
Fresh Apps, currently in beta, aims to make it easier to search and find useful iPhone apps than is currently possible on iTunes.
It can be tricky to search through the sheer number of apps in the iTunes Store, so has Fresh Apps made it a smoother process?
Social network advertising options
While it's widely accepted that advertising on social networks can be a mixed bag in terms of results; for certain types of campaigns, it may be worth giving a shot.
If you're interested in dipping your toes in social network advertising, here's a list of the ways you can reach users on social networks.
A look at Enterprise 2.0
As consumer-focused Web 2.0 startups start to feel the pain, one might argue that there will be an increased focus on bringing Web 2.0 to the enterprise.
My favorite research firm, Forrester Research, has projected that enterprise spending on Web 2.0 applications for businesses, also called Enterprise 2.0, will reach $4.6 billion by 2013.
Is your e-commerce channel performing as well as it could?
Despite the growth in the e-commerce channel, many retailers are still unable to make truly informed decisions regarding the strategic development of e-commerce in their business, as they are unable to effectively benchmark the performance of the channel.
This is the case for both retailers who think they're performing well and those who don't.
Facebook music - sweet song of success or final ballad of failure?
The New York Post recently reported that Facebook, perhaps spurred on by the launch of MySpace Music, is now serious about pursuing a music service of its own.
ITN plots news on Google Maps
ITN.co.uk has started using Google Maps technology to pinpoint news stories for users based on their current location.
The mashup is the result of a partnership between ITN and Google, using Google's 'Gears Location API' which pinpoints a user's mobile or wi-fi access point and serves news based on that location.
Usable internal software systems – just a pipedream?
Usability as a criteria for judging internal software solutions is not only overlooked but often undervalued when compared to one of its big sisters, so called ‘cost reducing features’.
With the penetration of enterprise software throughout businesses all over the world, will we as end users ever experience user friendly internal software, to the levels to which we are accustomed with the latest ‘user centered’ web applications?
Q&A: Wayne Robbins of social shopping site Tribesmart
I reviewed social shopping site Tribesmart last month and, though it needs to add more users and products to become a valuable resource, it is a well designed and very usable site.
The site was set up by Wayne Robbins and Michael Pratt, who also run digital agency Iconography. I talked to Wayne to find out a bit more...
Pop-ups spoiling user experience on eBay
I spend a fair amount of time on eBay, but using Internet Explorer 7 to shop on the auction site has become a bit of a nghtmare recently.
This is because I keep getting pop-ups whenever I click to view an item on the site, with a security warning related to internet telephony service Skype, which eBay acquired in 2006.
The problem with the 'top-down' approach to revenue estimation
AdAge published an interesting article this week with a subtitle that caught my eye:
"Entrepreneurs Discover Digital Spending Isn't an Infinite Quantity" .
Social media: the best and worst of 2009
Email marketing: six steps to improving customer engagement in 2010
Web 2.0
Graham Charlton
Strategy & Planning
