Ways that highly-designed websites can still be accessible and search friendly
There continues to be a tension between web design that is “highly-designed” and web design that is accessible and search engine friendly. The former sites tend to be Flash only or rely heavily on DHTML.
So it is possible for a site to be beautiful but accessible?
Dr Martens launches new website freedm2.com – beautiful but flawed?
Dr Martens has launched a new website at freedm2.com through Saatchi Interactive. The site aims to increase engagement with customers using a range of multimedia interactions and ‘social’ elements, such as creating and sharing videos and music.
But it is all in Flash, you can’t buy shoes, and the registration doesn’t seem to work…
GU's Web 2.0 approach admirable but no template for all
Quite rightly, there has been a lot of talk recently about the need for businesses to understand the harder business benefits of Web 2.0 and the impact that new features and tools can have on the bottom line.
However, the man who has steered Guardian Unlimited to numerous awards (and profitability) stresses the inherent value of online innovation for a brand which is expected to be pioneering.
Thoughts on d.Construct 2006 conference
If you’re watching the Web 2.0 scene in the UK then you might be interested in some thoughts on the annual d.Construct conference I attended last Friday.
Should you Bump up your Desktop?
For most busy people, the desktop is their short term dumping ground for files that they intend to put somewhere specific. The BumpTop is meant to make your messy computer desktop more like a messy real desk top - but do users want that or would they find a file explorer's built in organisational system more usable?
Why asking 'why' is never a silly question
So I am now officially a blogger. Indeed, I am an expert blogger. At this point, I’d like to forget that ex- means ‘has been’ and ‘spurt’ is a ‘drip under pressure’. But back to the point, once again my capacity for inaccurate prediction has struck gold.
In my mind, blogging was always for other people – people with nothing better to do than fill the ether with their ramblings. Not for people like me with valuable contributions to make to the digital world. And yet here I am blogging away (on a late train home from work, in fact).
Supermarkets make it hard for disabled users
Four of the five major UK supermarkets are falling below minimum accessibility standards for disabled users, according to a report published today.
“One Word Equity” – what is Saatchi on about?
Last week Maurice Saatchi did an interview with the FT talking about the “strange death of modern advertising”. According to Maurice “Sometimes I feel as though I am standing at the graveside of a well-loved friend called advertising”.
I’m not sure many of us would mourn the death of advertising, but his solution? “One word equity”. Mmm… sounds like a very expensive ad campaign is required to achieve that…? What is he on about?
Social media: the best and worst of 2009
Email marketing: six steps to improving customer engagement in 2010
Web 2.0
Graham Charlton
Strategy & Planning
