Twitterchats are organised, non-linear, fast-paced conversations using Twitter where participants discuss themes and questions about a given topic.
With its speed, ease of use, accessibility and limited character format, Twitter provides an effective tool for individuals to discuss or unite around a theme or topic and Twitterchats have evolved from webchats and forum discussions.
So, how do you plan and run a Twitterchat?
Press release distribution is something that we are consistently asked about on our training courses and PR and social media related events. A growing number of commercial news distribution services and free services offer different ways to boost press release and related content visibility to media, through search and social media.
So how can you tell which press release distribution services count? What is a social media news release? What are the opportunities and potential pitfalls for businesses and agencies disseminating their news in this way?
I asked Adam Parker from RealWire and Daryl Willcox from DWP Publishing, MDs of two of the UK's most successful news distribution services, to provide some clarity and explain how businesses should use news distribution as a successful part of their online communications and marketing strategy.
It has been impossible to ignore the noise about Twitter in the past 12 months, and despite their misgivings even some of the most hardened cynics have created accounts and started to tweet.
But there can be problems, as some people just don't have the stamina, the staying power, or the will to become a disciplined Twitter user.
Are you on the verge of giving up on Twitter?
I’m delighted to have been asked to be a panelist at Social
Media Influence tomorrow.
I’ve attended every year since its first carnation 4 years ago as
Blogging4business. Inspiring speakers such as Antony Mayfield, Suw
Charman-Anderson, Hugh McLeod and Struan Robertson thrilled us with their
visions of how business should embrace a brave new social media world.
Let’s face it, 'Online PR' is difficult
to define, let alone 'SEO PR'. But it is increasingly a ‘specialism’ that many digital
marketers are adding to their services. So what exactly is SEO PR and why
should I care?
When I read the word
'Silo' I recall the massive industrial grain storage silos that used to scare
me as a child.
Having grown up on a UK TV diet of Doctor Who, Blake 7 and The
Tripods, anything that looked vaguely like an enemy spaceship became the
subject of irrational fear and bad dreams.
These days I fear silos of a different nature.....
It has been interesting watching and taking part in discussions about our recent Online PR Industry Benchmarking Report. Over 300 UK marketers and PR professionals working for both in-house company teams and for agencies were surveyed.
Here are a few key report findings and opinions from those working at the coal face who blogged or commented...
Has Nokia bee
n a victim of brand sabotage or agency heavy-handedness? Because something is very amiss in the way it is conducting its social media / SEO strategy.
2007 is coming to an end and UK PR agency, the Red Consultancy, might have just given us another
, or are they just generating a spot of seasonal publicity?
Calling all social media heroes! Are you fed up seeing the same old chestnuts trotted out as examples of great social media campaigns?