Posts tagged with 'DDB'

World Wildlife Fund distances itself from controversial 9/11 ad

It's hard enough for companies to handle PR blunders from their own team. But what do you do when another company puts your logo on controversial publicity materials?

The World Wildlife Fund is dealing with that very issue this week, as a spec ad created for them won an award and went viral on the Internet this week.

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by Meghan Keane 02 September 2009 18:19pm 2 comments