Posts tagged with 'FTD.com'

Why affiliate management is so important

Many online businesses thrive because of their strong affiliate programs. But affiliate programs are also vulnerable to abuse and bad affiliates can hurt the brands of the businesses they promote.

Since last Friday, one of my email accounts has received more than a dozen spam emails promoting FTD.com and I thought this would serve as the perfect example of why affiliate management is so important.

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by Patricio Robles 09 February 2009 09:39am 2 comments