Posts tagged with 'Grasshopper'

Can Grasshopper combat the scurge of ad skipping? Unlikely.

For all the obvious reasons, television networks are desperate to find a solution to the dreaded practice of commercial fast forwarding. And now, Grasshopper has proposed a solution. The phone systems company has released a new ad designed to penetrate the psyche of fast forwarders by leaving the image of its mascot in the center of the screen for the entirety of its ad.