Posts tagged with 'in house ads'

The case against Google house ads

Google has come under fire for its search dominance from competitors, advertisers, publishers and regulators. And now a university professor is taking issue with Google's habit of purchasing house ads.

According to Santa Clara University professor Eric Goldman, Google gets an unfair advantage when it comes to bidding on its own ads. And he has a few points.

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by Meghan Keane 19 August 2010 00:21am 1 comment