Posts tagged with 'Inception'
Instigating a truly multichannel campaign can be a
daunting one. You know your business better than anybody, but it's
still always helpful to have a few pointers in the right direction at
the beginning.
So which industries can we look at to provide a solid
example of a truly successful and joined up multichannel campaign that leads
customers across channels and encourages them to interact more fully
with a brand?
Fortunately there are several places to look, but one of
the more obvious can currently be found shoring up your local multiplex:
Inception.
Read more...
by Matt Owen
21 July 2010 08:51am
5 comments