Posts tagged with 'Pearson'

Apple wants to reinvent the textbook, but is it destined to fail?

A few hours ago Apple held its much-anticipated education event in New York City, and as expected, announced a new offering that seeks to reinvent the textbook around the iPad.

Seeking to make textbooks more interactive, more durable, more searchable and more easily refreshable, iBooks 2 offers a "new textbook experience for the iPad." And boy is it pretty.