Posts tagged with 'user research'

Tips for usability testing with children

Children represent a huge market for digital products yet most are designed by and for adults. Even those which are targeted at children often get it embarrassingly wrong – like dads trying to be ‘cool’. But all is not lost. We have found that user research and testing with children opens up a whole new perspective, helping adult designers to see the world through the eyes of a child.

Our user research with children has ranged from social networking and mobile phones to online games and websites targeted at everyone from toddlers to teens.

Here we share some of the lessons we have learnt in adapting our usability research and testing methods for children...