| Name | Stu Bowker |
|---|---|
| Job Title | Web Analyst |
| Organization | Tui Travel PLC |
| Subscription Level | Enterprise |
| Registered Since | 12 Apr 2007 |
| Areas of Expertise | Ecommerce, Online Advertising, Organic/Natural Search (SEO), User Experience and Usability, Web Analytics |
About Me
I'm the Web Analyst for TUI's Specialist division. I look after the analytics for 8 sites using, Sitestat, Google Analytics, Tealeaf and Omniture's SiteCat.
I was an all round online marketing consultant at Propellernet for almost 5 years offering SEO and PPC services to a wide variety of travel, retail and B2B clients.
My Links
Who Accepts Amex?
My SEO/Affiliate Marketing test site. It lists the websites and companies that accept American Express in the UK
Career History
Web Analyst at TUI Travel
From January 10, 2011 and still in this role.
Search Consultant at Propellernet
From June 1, 2006 until January 7, 2011.
Education and Qualifications
- Google AdWords Professional
- Google Analytics Qualified
- University of Luton - BA (Hons) Advertising & Marketing Communications
Blog comments by Stu Bowker
- Re-assessing the value of conversion rates, 21 Sep 2012
- App Store issue causing iOS apps to crash, 5 Jul 2012
- Learn to code: make your own Bitly interface in two minutes, 30 May 2012
- Learn to code: make your own Bitly interface in two minutes, 30 May 2012
- Q&A: Tess Bedard of TUI Travel on conversion tracking, 8 Sep 2011
- 25 reasons why I'll leave your website in 10 seconds, 7 Dec 2010
- The changing model of online marketing attribution, 14 Aug 2009
- Better technology, better marketing attribution, 27 Apr 2009
- Fail: Mahalo black hat SEO, 18 Feb 2009
- Overcomplicating the checkout process, 15 Jan 2009
