Roche Diagnostics Ltd, the leading provider of medical diagnostics in the UK and Ireland, has launched its own website, www.roche-diagnostics.co.uk, to provide company and product information to patients, healthcare professionals in primary and secondary care, and researchers.
The site is built around the web content editing tool Contribute to ensure it is both easy to use and easy to maintain as an up-to-the-minute marketing tool for Roche staff. It incorporates user-centred design techniques to make it easy for site visitors to navigate and find information.
The Internet has become a key point of reference for people looking for health related information, therefore the new site also provides access to a wealth of material, specifically covering Type 2 diabetes, cardio-vascular disease, osteoporosis, influenza, and health issues associated with being overweight.
Surrey-based Nucleus was hired to develop the website following a review of consultancies. Although not having worked for Roche Diagnostics UK, Nucleus has been involved with the company in Germany and the USA.
Published on: 12:00AM on 27th May 2004