Imano Develops Online Scratch and Win Campaign to Reward Travel Agents Booking UK - China Flights on KLM Royal Dutch Airlines
The KLM Royal Dutch Airlines Challenge: When KLM wanted to increase traffic between the UK and Shanghai and Bangkok and reward travel agents who book flights between those destinations, they turned to their digital marketing agency, Imano, for a creative solution. In the past, KLM used paper-base...
Published on: 12:00AM on 6th September 2004
Levi's® Europe aims to add long-term user value in fall campaign
Levi's® Europe launches the digital part of the 501® with Anti-Fit Fall campaign which incorporates TV, Print, OOH, Cinema, and Retail – at eu.levi.com
The 501® with Anti-Fit message has been promoted online throughout the year through continuously enhanced content and features, across a variety...
Published on: 12:00AM on 3rd September 2004
Swebtec launches online recruitment system
Swebtec, a leading provider of multilingual content management software and related services, has launched expressShift, an online solution to streamline the temporary and shift staffing process.
ExpressShift provides agencies and employers with a sophisticated means of managing the recruitment...
Published on: 12:00AM on 2nd September 2004
PDV Integrates Real Time User Data with Accipiter’s Out-Sourced Ad Management Solution, Hosted AdManager
UK’s Leading Online Direct Marketing Company Transitions From In-House AdManager to Hosted AdManager While Maintaining Customised Data Targeting Solution
London, UK and Raleigh, NC – September 1, 2004 – Accipiter Solutions, Inc. today announced that PDV, one of Europe’s largest online direct mar...
Published on: 12:00AM on 1st September 2004
Guardian Media Group Regional Digital Signs to Mediaplex; Selecting MOJO Publisher for Online Advertising Management
LONDON, UK, 31st August 2004 – Mediaplex, a division of ValueClick, Inc. (Nasdaq: VCLK), the single-source provider of media, technology and services across all major interactive marketing channels, today announced that the Guardian Media Group, Regional Digital (GMG Regional Digital) has signed ...
Published on: 12:00AM on 31st August 2004
Digivate hires new head of Sales & Marketing
Digivate has appointed Shareen Campbell to head up Sales and Marketing. Shareen was formerly head of online marketing at Abacus Direct UK. Her experience reinforces Digivate’s solid knowledge of the mail order catalogue and direct mail industries and she brings a special focus on email and online...
Published on: 12:00AM on 27th August 2004
Holiday-Rentals helped with in-house installation from Site Intelligence
Holiday-Rentals.com has signed up for website analytics tracking and analysis from Site Intelligence for its website, which advertises private clients' holiday properties for rent all over the world.
The website analytics company has installed its VBIS online data analysis software at Holiday-Re...
Published on: 12:00AM on 26th August 2004
Doubleclick’s Dart Motif solution for rich media creation, delivery and reporting now available on MSN
-- MSN Becomes Certified for DoubleClick’s Rich Media Solution across its Network of Sites --
London, August 26, 2004 - DoubleClick Inc. (NASDAQ: DCLK), the leading provider of solutions for advertising agencies, marketers and web publishers, today announced that the MSN network of Internet ser...
Published on: 12:00AM on 26th August 2004
Case Study: LBI Aspect helps the world's largest university press to define success from its online publishing activities
LBI Aspect helps the world's largest university press to define success from its online publishing activities
Excellence, tradition and innovation…these are values that Oxford University Press (OUP) - which has its origins in the printing of the first book in Oxford in the late 15th century - ad...
Published on: 12:00AM on 25th August 2004
iMedia Communications, Inc. Extends Long-Term AdManager
Rich Media Integration and Controlled Exposure Result in Increased ROIs and Decreased Operational Costs for Leading Interactive Media Trade Publisher
Raleigh, NC – August 24, 2004 – Accipiter Solutions, Inc. today announced that iMedia Communications, Inc. has extended a long-term contract for A...
Published on: 12:00AM on 24th August 2004
DoubleClick signs 86 new online ad management clients and announces 43 renewals in first half of the year
London, August 20, 2004 - DoubleClick Inc. (NASDAQ: DCLK), a leading provider of marketing solutions for advertising agencies, marketers and web publishers, today announced that in the first half of the year, 86 customers began using products within the company’s online ad management division. Tw...
Published on: 12:00AM on 20th August 2004
Le Manoir Undergoes Complete Makeover
Raymond Blanc's famous two Michelin star establishment, Le Manoir au Quat'Saison has just launched its new website designed by Nucleus (www.nucleus.co.uk).
Nucleus' brief was to closely reflect Le Manoir's reputation for luxury accommodation and culinary excellence and this is achieved through ...
Published on: 12:00AM on 18th August 2004
BBC World Service Renews Accipiter AdBureau Contract
UK’s Largest Broadcaster Relies on Accipiter’s Hosted Ad Management Solution
LONDON, UK and RALEIGH, NC – August 18, 2004 – Accipiter Solutions, Inc. today announced that BBC Worldwide, the commercial arm of the UK’s largest television and radio broadcasting company, has renewed its contract fo...
Published on: 12:00AM on 18th August 2004
Nielsen//NetRatings introduces top UK one thousand Financial Services Websites
Nielsen//NetRatings, the leading provider of Internet research today releases its first Sector Spotlight Report revealing the top one thousand financial services websites surfed in the UK. Nielsen//NetRatings is the only company able to produce a top 1000 based on market penetration, providing a ...
Published on: 12:00AM on 18th August 2004
Wanadoo Spain to use Accipiter AdManager 7
Leading Spanish Internet Access Provider Leverages Sophisticated Ad Management and Geo Targeting Functionality
London, UK and Raleigh, NC – August 17, 2004 – Accipiter Solutions, Inc. has today announced that Wanadoo Spain has upgraded to the latest version of Accipiter’s ad serving technology, ...
Published on: 12:00AM on 17th August 2004
Lovell, Cheesman, Brewster & Moss – a New Foursome @ Freestyle New Media Group
Warwick-based Freestyle New Media Group has appointed four new managers across project management and business development. The foursome are Stephen Lovell, Gary Cheesman, Craig Brewster and Tom Moss
The appointment of Freestyle’s new gang of four follows new account wins in the legal, games, a...
Published on: 12:00AM on 16th August 2004
DoubleClick announces compliance with sender id for email
-- Company Embraces Authenticated Email Solution to Help Counter Spam, Email Spoofing and Phishing --
London, August 13, 2004 - DoubleClick Inc. (Nasdaq: DCLK), the leading provider of technology solutions for marketers, advertising agencies and web publishers, today announced that its DARTmail ...
Published on: 12:00AM on 13th August 2004
Usability & Accessibility Working Group announces launch of new web site
LONDON, England - The Usability & Accessibility Working Group (UA-WG) today announced the launch of its new web site, http://www.ua-wg.org.
The web site aims to conform to the highest accessibility standards, as set down by the Web Content Accessibility Guidelines from the W3C, the leading Inte...
Published on: 12:00AM on 12th August 2004
ValueClick Completes Acquisition of Pricerunner
Company Updates 2004 Guidance to Reflect Acquisition
Westlake Village, CA - August 12, 2004 - ValueClick, Inc. (Nasdaq: VCLK), the single-source provider of media, technology and services across all major interactive marketing channels, today announced it has completed its acquisition of private...
Published on: 12:00AM on 12th August 2004
Nomensa Publish Article Stating Access Keys can Hinder Accessibility
Access keys are keyboard shortcuts that are intended to help users who have difficulty in using pointing devices such as a mouse. They are intended to simplify navigation for people using special devices such as screen readers by delivering quick access to important links.
In an article recently...
Published on: 12:00AM on 12th August 2004
