Recent reports

Online Customer Engagement Report 2007

Please note: There is a newer version of this report available

This 63-page report, sponsored by cScape, is essential reading for organisations striving for effective Customer Engagement and the best possible Customer Experience. http://www.cscape.co.uk Increased use of digital channels by consumers has pr...

Affiliate Marketing Roundtable Briefing, October 2006

This 10-page briefing is a summary of an Econsultancy roundtable on affiliate marketing (free access). The document contains a write-up of the discussion, an overview of UK affiliate marketing, the latest e-commerce statistics and a section on ...

Email Marketing - Roundtable Briefing, October 2006

This 10-page briefing is a summary of an Econsultancy roundtable on email marketing (free access). The document contains a write-up of the discussion, an overview of the UK email market, the latest statistics and a section on useful resources. ...

Affiliate Marketing Networks Buyer's Guide (2006)

The definite guide to the UK affiliate marketing industry, with profiles of the leading networks, the latest market trends and advice for buyers. A 2009 version is available.

Email Marketing Buyer's Guide 2006

Please note: There is a newer version of this report available

An invaluable resource for those investigating the market for email service providers, with profiles of leading UK ESPs. This extensive guide also covers trends affecting email and tips and pitfalls for buyers.

Charity Website Benchmarks 2006

[Editor's Note: view our updated 2007 Charity Website Benchmarks Report for the most recent figures on UK charity websites.] http://www.e-consultancy.com/publications/charity-website-benchmarks-2007/ The internet is a perfect medium for fundrai...

New Technologies - Roundtable Briefing, May 2006

Notes from a recent roundtable on New Technologies, where we discussed opportunties for marketers to make use of the likes of RSS, AJAX, Pay-per-Call and Demographic Targeting. You need to register (for free, takes 30 seconds) to access this fr...

Shopping Comparison - Roundtable Briefing, May 2006

Notes from a recent roundtable on Shopping Comparison, where we discussed the latest trends and issues in the sector, which is growing 30% a year according to the latest Econsultancy estimates. You need to register (for free, takes 30 seconds) ...

Online Retail User Experience Benchmarks 2006

E-commerce has come a long way since we published our first Online Retail User Experience Benchmarks study. So what do online, offline and multichannel retailers need to know about the consumer internet habits in 2006?

SEO Roundtable Briefing, April 2006

This is an overview of what we discussed at our last roundtable on Search Engine Optimization (SEO). It highlights current trends and issues, with input from industry experts and professionals on both the agency and client side. Subjects cov...

← Previous 1 2 3 … 35 36 37 38 39 Next →

Featured Reports

Using Social Media to Influence Influencers: Digital Workshop

2013 is the year of going "beyond the like" to build deeper engagement, with successful brands leading the way in allowing (satisfied) customers to do the heavy lifting on their behalf. This Digital Workshop presentation includes slides and instructions for the audio replay of this session. Download for an intense hour of learning how to define, identify and build innovative influencer initiatives for your organization. Presented by Ana Garcia Doyle.

Mobile Sophistication and Strategy Report

Produced in conjunction with Kontagent, a leading mobile customer intelligence solutions provider, this report takes a hard look at how organizations and agencies are responding to the ever-expanding reach and importance of mobile. It draws conclusions from a January 2013 survey of active users in the space: 1,301 representatives from agencies and client-side firms offered frank opinions about their businesses' mobile performance so far and what may change in the future.

Internet Statistics Compendium

Econsultancy’s Internet Statistics Compendium is a compilation of internet statistics and online market research with data, facts, charts and figures. Updated monthly, the various global and country-specific documents contain thousands of stats and figures. A huge time-saver for presentations and reports.

Achieving Digital Balance

A must-have guide for anyone dealing with digital marketing. This report provides best practices and survey data around budgeting, strategy development, digital skills building, retention marketing and new channel development.

Search Engine Optimization (SEO) Best Practice Guide

Built on the foundations of our previous, highly-renowned report, Econsultancy's SEO Best Practice Guide contains everything you need to know about search engine optimization. At more than 300 pages long, this document will help you understand search marketing like never before. Make no mistake: this guide contains lots of actionable, real world insight. It will help you immediately start to improve your performance across the search engines.

Internet Marketing Strategy Briefing

Econsultancy’s Internet Marketing Strategy Briefing is free to download for registered members and covers the most important online trends in digital marketing, including customer centricity, channel diversification, data, social media and content strategy.