The Future of Digital Marketing 2010 - Presentations
The presentations from The Future of Digital Marketing event on 16th June 2010 in London, UK.
The Future of Digital Marketing 2009 - Presentations
Please note: There is a newer version of this report available
The presentations (in Powerpoint and PDF files) from The Future of Digital Marketing event on 17th June 2009 in London, UK.
Customer Experience Benchmarking: Finance Application Introduction
User experience can make or break a company online. In association with Global Reviews, Econsultancy has produced this specific customer experience benchmarking document which highlights the various best practices needed in the area of Finance Applications. Although this document focuses on the financial sector, the processes and practices can be applied across a wide variety of industries.
Online Measurement and Strategy Report 2009
Please note: There is a newer version of this report available
An analysis of the web analytics industry based on a survey of digital marketers. The 64-page report and 30-slide presentation contain valuable insights into the use of paid-for and free web analytics tools.
Endeca E-business Forum: Econsultancy Keynote Presentation
Keynote presentation by Econsultancy CEO Ashley Friedlein at Endeca's E-business Forum in April 2009. The presentation is titled "Beautiful Basics - What you need to be doing really well online to succeed" and looks at numerous examples of best ...
Bigmouthmedia Online Finance Summit: Econsultancy Presentation
Keynote presentation given by Econsultancy CEO Ashley Friedlein at Bigmouthmedia's Online Finance Summit in March 2009. Topic of the presentation was Innovation in Online and ways in which financial services companies can innovate.
Delivering Successful E-commerce Projects
E-commerce project management is complicated at the best of times, given the sheer number of potential challenges involved. This report will help you navigate the challenges, whether you work on the client-side or supply-side.
Affiliate Marketing Survey Report 2008
This research is based on a survey of 250 merchants and 150 agencies, containing unique data about the use of affiliate marketing, spending on this channel and its effectiveness.
Online Shopping and Credit Crunch Survey Report
The Online Shopping and Credit Crunch Survey Report, free to Econsultancy users, sheds light on the impact that the economic climate is having on online spending.
Paid Search Marketing (PPC) - Best Practice Guide 2008
Please note: There is a newer version of this report available
Our Paid Search Marketing (PPC) Best Practice Guide will help beginners and experts implement and execute PPC strategies to maximise return on investment.
