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Dates for Legal Essentials for Digital Marketers
Marketers are often unaware of the legal and compliance challenges facing them in the Internet era, despite the risks of hefty penalties and negative publicity for businesses that fail to follow legislation.
This one-day course is an in-depth review of essential legal issues which could have an impact upon your online marketing strategies and campaigns, including matters arising from the uptake of social media networks and online behavioural advertising (OBA). Key areas such as libel, take-down, user generated copy (UGC), accessibility compliance and cookie-consent are also covered.